Today, we’re delighted to publish this guest post written by Hugh Kimura, Inbound Marketing Manager at Apptamin. App previews, or video promo, are nowadays essential in any App Store Optimization strategy. In this article, Hugh outlines 7 elements that are crucial to include in your app marketing video. We have worked with many clients over the years to create app videos that help them get more downloads and increase their revenue. In working with these …
United States / US English
NBC News Digital, LLC,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||News||5.9.0||July 08, 2016||1.5|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 745 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 5.9.0 released on July 08, 2016
• Updated design, now displays item category, video duration and number of photos in slideshows • Fixed Today notification widget We are committed to providing you with a fantastic app experience. If you have questions or issues, please contact us at email@example.com
Version 5.9.1 released on July 20, 2016
Bug fixes and performance enhancements
Version 5.8.0 released on June 02, 2016
• Rachel Maddow Show and Morning Joe now available via the SHOWS tab • Improved navigation to content in notifications • Bug fixes and performance enhancements We are committed to providing you with a fantastic app experience. If you have questions or issues, please contact us at firstname.lastname@example.org
Version 5.7.0 released on February 24, 2016
Visit Decision 2016 in the NBC NEWS app for the latest news about the 2016 election, including debates, polls, and results. Also: * 3D Touch support on iPhone 6s and iPhone 6s Plus, including Quick Actions and Peek and Pop. * Easy access to live news events. * Improved performance on older devices. We are committed to providing you with a fantastic app experience. If you have questions or issues, please contact us at email@example.com
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NBC News delivers the stories you care about, right now. Get up-to-the-minute breaking news, exclusive interviews, and in-depth reporting from our journalists around the world. The NBC News app can be used on your iPhone, iPad, and iPod Touch. Here are a few highlights: • Simplified user interface offers easy tabbed browsing • Stories download automatically so you can keep reading when you’re offline • Split screen plays video while you read stories • Today screen widget lets you instantly see the latest top headlines • Interactive notifications for easily sharing and accessing important stories Our live, continuous coverage gives you all the news you want, and now it’s easier than ever to share the stories that matter most to you.
NBC News Ranking History | News
NBC News daily app ranking in News category for the last 30 days.
NBC News Worldwide Rankings | News
NBC News rankings per country in News category.
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This Friday we’re having the pleasure to introduce you to one of our oldest supporter and ASO Expert, Steve Young, App Masters founder. In this post, Steve tells us more about his personal experience in the app’s world and gives us his newly discovered ASO tip that will help you boosting your app downloads! 1. Tell us a bit about yourself and your company? For how long have you been involved in ASO and app …