In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …
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News360: Personalized News
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||News||4.5.2||February 13, 2018||4.5|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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You can improve it by adding a few relevant keywords. Check out our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1478 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have screenshots with the optimized screen dimensions for each device. We hope that users can see how great your app is. Make sure that your first two screenshots showcase your best features, as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 4.5.2 released on February 13, 2018
Miscellaneous bug fixes
Version 4.5.1 released on January 26, 2018
We're introducing a whole new way to display your Home feed in News360 for our iPhone users! The new UI is easier to use, faster and shows you more content on a single screen - we've had extremely positive reactions from testing it with new users, and we hope you like it too. Let us know what you think by using the Feedback option in Settings!
Version 4.5.0 released on December 18, 2017
We're testing a completely new UX for the News360 Home feed - if you're lucky, you'll get to use it with this update, and if not, just give us a few more weeks and we'll roll it out to everyone. This update also includes a number of fixes and small UI improvements across the app.
Version 4.4.5 released on November 29, 2017
- Miscellaneous bug fixes and improvements
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News360 is your personal news app. It learns what kind of news you're interested in, and finds the best stories for you from pretty much every news source in the world. Each time you use it - it gets smarter and more tailored to your unique tastes. PERSONALIZE THE NEWS A flexible and smart personalization system allows you to tailor your newsfeed as you want it. Choose the topics, sources, companies and people you want to follow, and News360 will pick up on the nuances of your interests as you read. DISCOVER AMAZING CONTENT More than 100,000 sources, from the top national news providers, to local niche websites and blogs. ACCESS ANYWHERE Save stories onto your device to read on a flight or in the subway. Synchronize your interests and saved stories with News360 on any other device at news360.com NO DISTRACTIONS A beautiful interface that allows you to quickly scan headlines, preview stories and dive deep into the content. ALWAYS BE IN THE KNOW News360 will send you notifications about breaking news stories that matter to YOU - so you'll never be out of the loop, and won't be distracted by headlines you don't care about. • Featured by Apple in “New & Noteworthy”, “What’s Hot” • "Apps We Like: News360" — The Wall Street Journal • "News360 is excellent, innovative, and free" — The Unofficial Apple Weblog • “News360 is changing the content delivery game” — Robert Scoble Follow us on Twitter @news360 or on Facebook to get the latest news and updates.
News360: Personalized News Ranking History | News
News360: Personalized News daily app ranking in News category for the last 30 days.
News360: Personalized News Worldwide Rankings | News
News360: Personalized News rankings per country in News category.
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This is our second Interview from our ASO expert Benjamin, from Growfirst. Learn more about Benjamin and get insights on his app marketing experience with the German market. 1. Tell us a bit about yourself and your company? My name is Benjamin, I’m 25 and together with my partner Johannes von Cramon and the app agency Next Munich I started “Growfirst” in early 2016. It’s basically a mobile marketing consultancy/agency with a strong focus on …