This week, we had the pleasure to collaborate with Steve Young, mobile growth hacker and founder of Appmasters.co. His website is dedicated to useful app marketing resources and courses. Discover the first part of our guest post on app keywords. Read the rest of this blog post here. We always say that finding the best keywords for an app is not an easy task. If you’re new to App Store Optimization (ASO), you might be wondering why. Well …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Health & Fitness||1.1.2||February 19, 2015||4.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1274 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.1.2 released on February 19, 2015
bug fixes and performance enhancements
Version 1.1.1 released on June 10, 2014
- Nike+ Move is now localized in German, French, Brazilian Portuguese, Japanese, and Simplified Chinese! - Bug fixes & improvements.
Version 1.1 released on April 23, 2014
- Nike+ Move is now localized in German, French, Brazilian Portuguese, Japanese, and Simplified Chinese! - Updated home screen animation. - Bug fixes & improvements.
Version 1.0.1 released on December 11, 2013
Leaderboards: * You can now choose to join regional leaderboards individually per region. * You can see inactive friends and encourage them to get moving. * Better behavior when retrieving leaderboard scores. * Updated icon for adding friends Where you Moved: * The Where you Moved screen displays more accurate information for some scenarios Other Bug fixes
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If you have an iPhone 5S, Nike+ Move is the simplest way to capture your every move, and motivate you to move more. Exclusively for use with iPhone 5S, Nike+ Move to converts your movement into NikeFuel, the first-ever single, universal unit for measuring all kinds of activities. No matter your age, weight or gender, the same activity earns you the same amount of NikeFuel. And, because it uses the M7 coprocessor found in iPhone 5S and low-power location services (not GPS), this motivating all-day tracking experience won't run down your iPhone 5S battery. Nike+ Move offers insight into when you move, how you move and where you move - and lets you challenge your friends to see who moves more. Win the day by beating your NikeFuel average and watch your goal ring change from Red to Green. See when you are most active throughout the day and how you’re doing compared to yesterday. Move more often and win as many hours as you can throughout the day. See how you moved through the day with a breakdown of running, walking, and other movement. See where you're moving and where you move the most each day. Check out how you compare against your Game Center friends or other Nike+ Move users near you. *Note: iPhone 5S is required to get motivated with Nike+ Move.
Nike+ Move Ranking History | Health & Fitness
Nike+ Move daily app ranking in Health & Fitness category for the last 30 days.
Nike+ Move Worldwide Rankings | Health & Fitness
Nike+ Move rankings per country in Health & Fitness category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
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One of the most frequent questions that our customers have been asking since Apple launched Search Ads is: If I bid on a word, will it impact my app’s organic rank? We’ve been doing some research on our side and found that bidding on a word will not sustainably increase your app’s organic rank on that word. However, there is a hidden effect: by bidding on a word, you can propulse your app to the …