This week, we had the pleasure to interview Frederic Delga, Business Strategy Director at MobPartner, to discuss about mobile advertising and paid acquisition. With the increasing number of apps in the App Store and the fierce competition, it is sometimes necessary to use paid acquisition in complement to App Store Optimization, if the budget allows it, in order to have a successful App Marketing strategy. What’s makes MobPartner’s ad network unique? MobPartner is a pay for performance mobile marketing …
United States / English
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||News||3.9.0||September 30, 2014||4.63|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 846 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.9.0 released on September 30, 2014
NPR News has been updated for iOS 8. Thank you for supporting public radio.
Version 3.9.1 released on October 21, 2014
Implemented a fix for listeners who were experiencing station streaming drop outs. Additionally, you can now manage NPR Breaking News notifications from the iOS Settings menu. Thank you for supporting public radio.
Version 3.9.10 released on August 02, 2016
We're excited to bring you 3D Touch features! On supported devices, you can now launch the hourly newscast and find stations nearby, right from your home screen. Other Improvements: • News alerts once again open directly to the associated story (when available) - sorry about that! • Minor bug and stability improvements
Version 3.9.11 released on September 22, 2016
We've optimized for iOS 10 and fixed a few very pesky bugs in the process. We've also been listening to all your feedback — the good and the bad — and we're working on some exciting changes to the app that we know will deliver the experience you expect from NPR. As a result, this may be the last update for a little while, as we focus on getting those changes right. However, we wanted to take this opportunity to say thank you for all the valuable feedback you've provided, and we can't wait to show you what we build from it.
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One of Apple's Favorite "Great Free iPhone Apps" The ultimate NPR experience for your iPhone or iPod Touch. Follow local and national news and listen to your favorite NPR stations wherever you are and whenever you want to. With the NPR News iPhone app, NPR is always on. Highlights: LISTEN - Listen to NPR’s hourly news updates - Create a playlist of stories - Hear public radio podcasts on demand READ - Read stories while listening to live stations or on demand audio STATIONS - Bookmark your favorite stations - Find stations by location (GPS) or zip code PROGRAMS - Our program guide tells you where your favorite programs are playing live now - Listen to Morning Edition, All Things Considered, Planet Money, Fresh Air, Wait Wait…Don’t Tell Me! and more – anytime, anywhere Thank you, as always, for supporting public radio.
NPR News Ranking History | News
NPR News daily app ranking in News category for the last 30 days.
NPR News Worldwide Rankings | News
NPR News rankings per country in News category.
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SEO revolutionized the way companies optimize the visibility of their websites. Fifteen years later, another optimization tool is gaining traction among the apps’ developers community. Creativity is just the first step Having a great idea is just the first step in a long and complicated process. If you wanna be the next Mark Zuckerberg, you should rather think about “marketing”, “advertising” and “optimization”. Totally, there are more than 775.000 apps available on the App Store …