This week, we’re happy to host a guest post from Liza, Сontent Marketing Manager at SplitMetrics, an app A/B testing tool helping users to increase app conversions. Discover this step-by-step guide of a never-failing A/B testing strategy! Store metadata refinement is the first thing that comes to mind of mobile publishers once they hear about App Store Optimization (ASO). For sure, keywords, app name, subtitles, etc. are extremely important for app’s discoverability in the stores. …
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onTime : MNR Live
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Navigation||3.1||October 25, 2016||3.95|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description is way too short.
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You have 493 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.1 released on October 25, 2016
Version 3.0 released on June 29, 2016
Improve performance and minor fixes.
Version 2.2.2 released on November 19, 2015
- Default will now revert back to the home/work station pair - New option to turn on nearest station detection under the menu.
Version 2.2.1 released on November 14, 2015
- New 3D Touch quick action for work and home. - Detect nearest from station. - Improved Stability - Other fixes.
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onTime : MNR Live Ranking History | Navigation
onTime : MNR Live daily app ranking in Navigation category for the last 30 days.
onTime : MNR Live Worldwide Rankings | Navigation
onTime : MNR Live rankings per country in Navigation category.
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This week’s blog post comes from Maciej from Whalla Labs (@WhallaLabs), mobile development company. Learn everything you need to know about app micro-interactions to increase your app engagement. Are you about to launch a brand new mobile app? Let’s make a quick checklist: great idea? Of course. Perfect information architecture? Checked. Bugs? None. Beautiful design? Yes. App Store Optimization (ASO)? Prepared. Micro-interactions? Wait, what? Micro-interactions are a hot topic lately and you’ve probably heard of …