This guest post comes from another content collaboration with Leanplum, mobile marketing platform. If you’re struggling to get more app users, this article is for you. Learn how to boost your app downloads effectively for free with these 5 tactics. Read the entire post on Leanplum’s blog. If you’re reading this post, it probably means that you are about to launch a new mobile app — maybe your first one? It could also mean that …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Entertainment||4.3.1||October 28, 2015||1.39|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 3273 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 4.3.1 released on October 28, 2015
Bug fixes and various improvements.
Version 4.3.0 released on October 13, 2015
• Voice Search: · One-click functionality that allows you to use your voice in the Optimum App to do things like search by program name, genre, actor and more For example: You can perform a voice search like, “Show me programs with Rich Hoffman.” · Refine your search by using your voice to enter a follow-up search term • Bug fixes and improvements
Version 4.2.0 released on July 06, 2015
• Added a link in the More Info page connecting you directly to a network TV to Go App, Website or out of home content. Applicable to networks with TV to Go experiences. • Streamlined the Login for a simpler experience. • Updates to the Remote page with new buttons and designs. • Added access to Secondary Audio / Video Description if available, to the Settings page. • Bug Fixes and Improvements.
Version 4.1.1 released on February 10, 2015
• Performance Updates • Defects Fixes
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Optimum customers can watch live TV on their iPhone/iTouch from any room in their home. Each of these devices can also be used to playback On Demand rentals or as a TV remote control. iPhone and iPod also make it easy as ever to search, browse and record TV shows on DVR. App Features: Live TV and On Demand • Watch all of your channels Live • Quickly access ‘What’s On Now’ • Use the in-app keypad to tune directly to the channel you want • Browse Movies On Demand, Free On Demand, and Subscription On Demand categories • Get a list of more titles like the one you have highlighted • Rate a title or series which helps make our recommendations for you even more accurate • Get recommendations of programs that are geared towards you • Rate programs and movies to further feed recommendations • Filter the On Demand menus to show free titles, only titles that are available to you as part of your premium subscriptions or ‘Last Chance’ titles that are only available for a limited time. • Watch Free On Demand and Subscription On Demand programs • Watch other On Demand content from your Active Rentals • Add titles to your cart for viewing on any of your devices or digital cable boxes • Full parental control capability to control viewing of content on the app Remote Control • Use your device as a remote control and control your digital cable boxes. DVR Management • Schedule recordings • View your scheduled and recorded lists • Delete recordings • Supports Multi-Room DVR Search • Search by keyword, title, cast, subject or category • Ability to filter results on ‘What’s On Now’, TV, On Demand, DVR or Multi-Room DVR Channel Guide • Browse TV listings for your area • Highlight a program and see other times the program might be on • Get a list of more titles like the one you have highlighted • Go up to 2 hours in the past to schedule DVR recordings or find On Demand content for the highlighted network • Mark your favorite channels • Filter TV listings to show just your favorite channels, channels you’re subscribed to, or channels available for streaming on your device Optimum WiFi Auto Registration • Optional feature that allows customers to register their mobile devices for automatic sign-in to any of our Optimum Wi-Fi hotspots *** Live TV, On Demand, DVR and Multi-Room DVR access is only available to Optimum TV customers. *** Live TV channels, On Demand, DVR and Multi-Room DVR us are restricted by the user’s existing video subscription service. *** Parental controls work the same as on a digital cable box and must be set specifically within the app in order to block programming. *** Closed captioning is available – see “Settings” within the app. *** Pay-Per-View, digital music, and interactive channels are not available in the app at this time. Service Requirements • Ability to stream On Demand content requires at least one (1) digital cable box on the account • Management of DVR or Multi-Room DVR currently requires subscription to Optimum and an Optimum authorized modem • Please visit http://www.optimum.net/Terms/OptimumApp to review the full terms of service Hardware Requirements • iPhone or iPod touch with iOS 5.0 or above • Optimum-provided modem • Wireless home network with a secure router (Wireless B or above)
Optimum Ranking History | Entertainment
Optimum daily app ranking in Entertainment category for the last 30 days.
Optimum Worldwide Rankings | Entertainment
Optimum rankings per country in Entertainment category.
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App Keyword Tool
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This guest post is brought to us by Andrew Hubbard, founder of App Publishers Paradise: useful mobile app marketing resource. In this article, Andrew underlines the importance of App Store Optimization (ASO) in a Facebook App Install Ad Campaign. Find out how to get cheaper app installs through ASO. If you’ve ever run any sort of paid user acquisition for a mobile app, I’m sure you focused heavily on targeting the right audience and creating an …