Today’s guest post is a little special. It is brought to us by Maximilian Lehmann, App Store Optimization expert at ASO-Perform-Apps (German ASO consulting company). In his post, Maximilian offers us the results of 5 very interesting ASO keywords experimentations he made on the App Store. His objective was to try understanding the recent Apple App Store algorithm changes. Find out his 5 insightful discoveries right away. The Apple App Store, a complex and ever-growing …
United States / US English
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Lifestyle||1.4||September 18, 2017||1.57|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1338 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.4 released on September 18, 2017
64-bit support Updates to UI to reflect the latest iOS Human Interface Guidelines Update UI to use Autolayout and latest UIKit components Security enhancements Accessibility enhancements Full support for dynamic type and voice over control Updated UI to reflect new Petfinder branding Added pull to refresh functionality to screens displaying dynamic data Added support for haptic feedback
Version 1.2.2 released on January 18, 2015
Version 1.2.1 released on July 19, 2013
Find adoptable pets without all the ads! Petfinder is going ad free, so now all you’ll see is adorable adoptables without ad clutter. We’ve also fixed the issue with shelter search and some other bug fixes as well. We really hope you enjoy the app.
Version 1.2 released on April 10, 2013
It’s important to us that our users have a great experience with our app. This new version addresses several bugs and other requests. We really hope you like it.
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Download the all-new Petfinder app for iPhone and search more than 370,000 pets from 14,000 adoption groups! Find your perfect pet and share profiles via Facebook, Twitter, and e-mail! Flag your favorite pets and leave notes for future review, read heartwarming adoption stories, and more. On the Petfinder app you can: - Browse adoptable pets in your area or nationwide - Search pets by breed, age, gender, and size - Swipe and select pet photos to view in more detail - View complete pet information and descriptions - “Favorite” adoptable pets so you can find them again - Add notes and comments to your favorite pet profiles - Share pets with your friends via e-mail, Facebook and Twitter - Get directions, call or e-mail the shelter or rescue that has your perfect pet - Search for shelters and rescue groups near you and see each group’s adoptable pets - Learn more about your next pet with our dog and cat breed guides - Read touching Happy Tail adoption stories ◆ Help make Petfinder great! It's important to us that the Petfinder app work how you need it, when you need it, but we need your help tracking down any bugs. If you experience a problem with the app, please contact App Support at http://www.petfinder.com/mobile-support. This will help us get the information we need to fix any problems ASAP. Thank you!
Petfinder Mobile Ranking History | Lifestyle
Petfinder Mobile daily app ranking in Lifestyle category for the last 30 days.
Petfinder Mobile Worldwide Rankings | Lifestyle
Petfinder Mobile rankings per country in Lifestyle category.
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App Keyword Tool
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One of the most frequent questions that our customers have been asking since Apple launched Search Ads is: If I bid on a word, will it impact my app’s organic rank? We’ve been doing some research on our side and found that bidding on a word will not sustainably increase your app’s organic rank on that word. However, there is a hidden effect: by bidding on a word, you can propulse your app to the …