This week, our featured ASO Expert is Agata Jajszczyk, ASO manager at Adapt Worldwide. Discover her interview and her exclusive ASO tips below! 1. Tell us a bit about yourself and your company? I’ve been working at Adapt Worldwide (formerly Traffic Optimiser) for 3.5 years now. We are a full suite multilingual digital agency focused on helping our clients attain growth at home and abroad. ASO is one of our core offerings. We provide multilingual …
United States / US English
Victoria's Secret PINK,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Lifestyle||4.16||July 31, 2017||4.8|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description is way too short.
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You have 497 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 4.9 released on August 08, 2016
• LET’S ROLL! Our all-new campus bus game is now live! Drive the PINK Bus for your chance to score a FREE Panty or $50 PINK Gift Card. • Your school could win a visit from PINK! Vote every day to score a PINK Campus Tour 2016 this Fall.
Version 4.9.1 released on August 11, 2016
Version 4.9.1 • LET'S ROLL: Great news! We made the PINK Bus ride even smoother. Version 4.9 • LET’S ROLL! Our all-new campus bus game is now live! Drive the PINK Bus for your chance to score a FREE Panty or $50 PINK Gift Card. • Your school could win a visit from PINK! Vote every day to score a PINK Campus Tour 2016 stop this Fall.
Version 4.8 released on June 22, 2016
• Play PINK Nation Polls! Vote on what you love & see how your opinions stack up against other PINK Pollers. • Get your local weather instantly! Our Weather Mini Dog is now displayed on the app homepage.
Version 4.7 released on April 25, 2016
Ready, set, CAPTURE! Play Capture the Flag now for a chance to win a trip to our first-ever Camp PINK — only through May 16! YAY! Our scan functionality just got updated in the app viewer — stay tuned for fun content, exclusive offers and more!
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Get the Victoria’s Secret PINK Nation app for exclusive content and instant access to all things PINK! Plus, shop new PINK whenever, wherever. What’s Inside? • Exclusive offer for all-new members • 24/7 PINK shopping • Cute PINK Nation Stickers to send to your besties every day (iOS 10 or higher) • Fun PINK Nation Polls to vote on what you love • The cutest Weather Mini Dog to get your local forecast • Badges: Collect them all! • Bra Guide (for the scoop on all PINK Bras) • Store locator
PINK Nation Ranking History | Lifestyle
PINK Nation daily app ranking in Lifestyle category for the last 30 days.
PINK Nation Worldwide Rankings | Lifestyle
PINK Nation rankings per country in Lifestyle category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
This week, we had the pleasure to interview Frederic Delga, Business Strategy Director at MobPartner, to discuss about mobile advertising and paid acquisition. With the increasing number of apps in the App Store and the fierce competition, it is sometimes necessary to use paid acquisition in complement to App Store Optimization, if the budget allows it, in order to have a successful App Marketing strategy. What’s makes MobPartner’s ad network unique? MobPartner is a pay for performance mobile marketing …