In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Education||1.20.2||March 07, 2018||3.5|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1797 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 1.20.2 released on March 07, 2018
- Add ability to contact support from the menu - Ask users for app feedback occasionally - Notifications within a survey clear when switching between items - Register for credit notice is clearer - Misc bug fixes
Version 1.19.1 released on January 11, 2018
Fixes for remote control Updated in-app notifications Misc bug fixes
Version 1.18.14 released on December 12, 2017
- Support submitting screen names for sessions - Updated response pages - Misc bug fixes
Version 1.17.2 released on August 30, 2017
- Updated homepage - New menu enabling easier navigation - Response history is now on it's own page - Keyword response is now on it's own page - Login improvements - Accessibility improvements
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Respond to live Poll Everywhere questions with the Poll Everywhere app for iOS. Sign in and register with speakers for attendance or graded questions. Review your response history and check correctness. Download Poll Everywhere for iOS today, and be ready for your next interactive class or event. About Poll Everywhere: Poll Everywhere adds live audience interaction to PowerPoint so presenters can deliver more impactful presentations. It’s a web-based audience response system that lets speakers embed activities directly into their presentations. The audience responds using the app, a private response page, or via SMS texting. The results update in real time for all to see. "Someone would type in their answer and see it go up on the screen instantly. It's empowering. That's the true power [Poll Everywhere] has unlocked for us." -- Brad Parler, Blinds.com About Poll Everywhere for iOS: This mobile app is the perfect audience companion for a Poll Everywhere presentation. Students and audience members respond to polls from the app on their phones or tablets. Participants can sign in to track their attendance or graded response scores. Individual response histories are saved in the app. "[Poll Everywhere] has been essential for understanding the experience our audience is actually having, as opposed to imagining what experience they're having." -- Gabriel Grant, Author, Breaking Through Gridlock Poll Everywhere for iOS key features: >> Sign in or create an account to track attendance and assessment >> Easily access recurring presenter sessions >> Review your response history and check correctness >> Respond to Poll Everywhere questions on your phone or tablet >> Keep up with the current question. The app updates automatically when the presenter starts an activity.
Poll Everywhere Ranking History | Education
Poll Everywhere daily app ranking in Education category for the last 30 days.
Poll Everywhere Worldwide Rankings | Education
Poll Everywhere rankings per country in Education category.
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App Keyword Tool
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Landing pages can be extremely useful in any App Marketing strategy. Indeed, if well designed and carefully crafted, they can help increase conversion rate drastically. It is also a good way to raise app’s awareness and popularity. Having a strong online presence is unavoidable to achieve success. In this blog post you will see how you can benefit from having a landing page and we’ll give you 4 tools to help you create one. Why …