This guest post is brought to us by Andrew Hubbard, founder of App Publishers Paradise: useful mobile app marketing resource. In this article, Andrew underlines the importance of App Store Optimization (ASO) in a Facebook App Install Ad Campaign. Find out how to get cheaper app installs through ASO. If you’ve ever run any sort of paid user acquisition for a mobile app, I’m sure you focused heavily on targeting the right audience and creating an …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||News||5.2.4||November 28, 2017||3.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 3782 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 5.2.4 released on November 28, 2017
We adjusted the interface a little bit so it’s prettier to look at and easier to use. We also repaired some of the crashes you told us about (thanks for that) and squashed a few bugs.
Version 5.2.3 released on November 02, 2017
We've fixed a bug affecting readers who wanted to connect to a HotSpot using location services. The table of contents inside a few publications was not clickable. We've fixed that too. And, we've eliminated bugs affecting iPhone X and iOS 11.
Version 5.2.2 released on October 13, 2017
We now support iOS 11 and iPhone X in case you somehow got one earlier than everybody else. Lucky.
Version 5.2.1 released on October 02, 2017
iPhone readers, we’ve added channels to the app for you. Just like the web and on the iPad, your channel is your space on PressReader to tell your story and curate news on topics that interest you. Add an opinion to your channel to make it uniquely yours. It takes just a minute. Like what we’re doing? If so, feel free to rate us in the app store. You can send questions to email@example.com.
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PressReader Ranking History | News
PressReader daily app ranking in News category for the last 30 days.
PressReader Worldwide Rankings | News
PressReader rankings per country in News category.
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App Keyword Tool
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This week, we had the pleasure to collaborate with Steve Young, mobile growth hacker and founder of Appmasters.co. His website is dedicated to useful app marketing resources and courses. Discover the first part of our guest post on app keywords. Read the rest of this blog post here. We always say that finding the best keywords for an app is not an easy task. If you’re new to App Store Optimization (ASO), you might be wondering why. Well …