In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Health & Fitness||3.1.0||September 04, 2015||2.69|
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Version 3.1.0 released on September 04, 2015
This release includes an updated setup process for participants and spectators using RaceJoy and alert notifications when a tracked participant’s GPS is disconnected. It addition, the support for universal screens has been added to enhance the user experience on different Apple devices.
Version 3.1.1 released on October 13, 2015
This release provides important updates for iOS 9 users. In addition check out our updated Cheers!
Version 3.1.10 released on June 06, 2016
Improved support for extended multi-day events and New Cheers!
Version 3.1.11 released on June 17, 2016
Improved support for Triathlon Progress Alerts based on different bike and run courses.
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RaceJoy is created specifically for running, cycling and triathlon events with a focus on the participant and spectator experience. Features vary by event and may include live phone tracking, progress alerts, results, race information, photos, Send-a-Cheer and much more! There are three distinct experiences in RaceJoy: -Featured Events -PhoneTrak Events -Training Days Featured Events (shown with the Event Logo): These are events that have contracted with RaceJoy to provide a premium experience for participants and spectators. Most features are free and provided by the event or sponsor(s). Features vary by race and may include: -Tracking with Progress Alerts: There is no need to carry your phone as this is based on the participant’s BIB/chip as they cross over timing points on the course. -Scored Race Results within moments of crossing the finish line. -Automatic Progress Postings to Facebook and Twitter (with your approval, of course!). -Essential race information like schedules, FAQs, race news, BIB numbers, and more. -Your official race photos and RunPix information. -Optional Upgrade to PhoneTrak for live phone tracking and Send-a-Cheer! PhoneTrak Events (shown with the RaceJoy Logo): These are events that are added based upon users’ requests and offer a streamlined experience of RaceJoy, including: -Live GPS, phone tracking on the course map. -Send-a-Cheer! (fun motivational audio clips). -Proximity alerts (spectators and waiting relay teams get an alert when a participant is drawing near). -MeetUp tool for seeing where you are in relation to a participant. The race participants must carry their phone during the race to experience these features. There is a $0.99 charge for both the participant and spectator to use these features. Note: RaceJoy may not be officially affiliated with these events. Training Days This new feature enables athletes to have their friends and family track their progress live on a map and send motivational cheers during long training runs or rides. All PhoneTrak features are available in Training Days, along with special motivational cheers to help you through those tough moments. Training Days is available for $2.99 per month and only the tracked athlete is required to make the purchase. There is no charge for the spectator. Add a Race? If you would like a race to offer the full featured experience with official race progress alerts and results, please let the race director know about RaceJoy. If you would like to use the phone tracking for an upcoming race, send us your request at AddRace@racejoy.com. Battery Usage RaceJoy’s live phone tracking feature is ONLY activated during the hours of the event. When using Training Days, the athlete turns on/off tracking as needed. Use of this GPS technology running in the background can dramatically decrease battery life. You may disable this under settings at anytime during the event to conserve battery life if needed. Feedback and Support We hope you enjoy using RaceJoy! Please share your experience in the App store to encourage others to try it out. If you have had any issues, or have feedback or ideas, please help us to improve the experience by contacting us at firstname.lastname@example.org. RaceJoy is created by a small family business and is dedicated to changing the race experience.
RaceJoy Ranking History | Health & Fitness
RaceJoy daily app ranking in Health & Fitness category for the last 30 days.
RaceJoy Worldwide Rankings | Health & Fitness
RaceJoy rankings per country in Health & Fitness category.
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This week, we’re having the pleasure to collaborate again with Stefan from Leanplum (mobile marketing platform). In this post, Stefan gives us 4 steps to improve app retention. Discover actionable techniques that will help boosting your app retention rate. Research has repeatedly shown that mobile user retention is a challenge. Many mobile teams pride themselves on their acquisition strategies and “growth hacks,” but the fact remains: for every user who downloads your app, only a …