This week, we’re happy to collaborate once again with Steve Young from AppMasters.co. 2015 has been an intense year for the app industry: new products, new improvements and major enhancements have surfaced. Apple and Google, the two dominant players, have both released considerable developments. What impact will these changes have on App Store Optimization (ASO)? Find below 7 key ASO takeaways from 2015. Read the entire post on AppMasters blog. Looking back at 2015, can …
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ASO Score & Checklist
- ● App Name
Your app name looks great!
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Don’t forget to include the most important and relevant keywords for your app. They have a huge weight in the App Store algorithm. This can therefore improve your discoverability. No idea? Check out our Keywords tool.
- ● App Description
Your app description is way too short.
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You have 418 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have screenshots with the optimized screen dimensions for each device. We hope that users can see how great your app is. Make sure that your first two screenshots showcase your best features, as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.2 released on June 23, 2016
- Fix login issues
Version 1.1 released on March 23, 2016
- Bug fixes and performance improvements
Version 1.0 released on January 14, 2016
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For the 3rd time, we’re having the pleasure to write on AppMasters.co blog, held by Steve Young. As you may already know, app reviews have a huge impact in the various app stores' algorithms. Therefore, reviews are an important element of App Store Optimization (ASO). It is therefore important to take action on your bad reviews. If you have no clue on how to do so, this post is for you. Find out 4 effective …