This week, we’re happy to collaborate once again with Steve Young from AppMasters.co. 2015 has been an intense year for the app industry: new products, new improvements and major enhancements have surfaced. Apple and Google, the two dominant players, have both released considerable developments. What impact will these changes have on App Store Optimization (ASO)? Find below 7 key ASO takeaways from 2015. Read the entire post on AppMasters blog. Looking back at 2015, can …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Navigation||2.8.1||April 01, 2016||1.92|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description is way too short.
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You have 223 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 2.8.1 released on April 01, 2016
Many Bug fixes. Performance enhanced.
Version 2.7.9 released on March 24, 2016
An issue with Check-in was fixed. Can view current email in use, and logout, in Settings. More bug fixes.
Version 2.8.0 released on March 24, 2016
Fixed and updated Password Recovery. Bug fixes.
Version 2.7.8 released on March 16, 2016
Critical bug with the Game fixed. Bug fixes, enhancements.
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Royal Farms, Your Go-To-Place, day or night for breakfast, lunch, dinner, snacks, drinks and all the things you need.. Featuring fresh, never frozen fried chicken, hand-cut Western Fries, made-to-order subs, wraps and more!
Royal Farms Ranking History | Navigation
Royal Farms daily app ranking in Navigation category for the last 30 days.
Royal Farms Worldwide Rankings | Navigation
Royal Farms rankings per country in Navigation category.
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App Keyword Tool
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Today’s guest post is a little special. It is brought to us by Maximilian Lehmann, App Store Optimization expert at ASO-Perform-Apps (German ASO consulting company). In his post, Maximilian offers us the results of 5 very interesting ASO keywords experimentations he made on the App Store. His objective was to try understanding the recent Apple App Store algorithm changes. Find out his 5 insightful discoveries right away. The Apple App Store, a complex and ever-growing …