Our ASO Expert, Laurie Galazzo, was interviewed by RaiseMetrics, A/B testing platform provider. Get a glimpse of her answers below. Read the full discussion on RaiseMetrics blog. Why do you think ASO has become such an important aspect of app marketing over the last few years? App Store Optimization (ASO) has become increasingly popular over the last few years, as the amount of mobile apps have kept increasing phenomenally on the stores. Indeed, with over …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Food and Drink||3.1.3||December 22, 2016||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 742 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 3.1.3 released on December 22, 2016
Version 3.1.2 released on October 06, 2016
Version 3.1.1 released on September 01, 2016
Version 3.1.0 released on August 16, 2016
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SHOTSbar is the official app for the SHOTS brand of bars and clubs worldwide. Browse our menu and RSVP a VIP party package by location. Sign up for and check your reward points on SHOTS Squad loyalty. SHOTS Squad is an in-app exclusive. Only real SHOTS fans have access to the only rewards program in nightlife. Calculating tips has never been easier with our in app Tip Calculator. Browse weekly specials and events by location to make sure you are always in the know on the latest and greatest SHOTS offers. Browse and purchase exclusive SHOTS brand merchandise. Make sure you come back and look often as we constantly launch new items. And, learn about how you can own your own SHOTS Bar through our amazing Franchise structure!
SHOTSBar Ranking History | Food and Drink
SHOTSBar daily app ranking in Food and Drink category for the last 30 days.
SHOTSBar Worldwide Rankings | Food and Drink
SHOTSBar rankings per country in Food and Drink category.
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App Keyword Tool
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Today, we’re having the pleasure to interview another of our ASO experts, Lee Blyth, founder of Approots (app full stack growth company). 1. Tell us a bit about yourself and your company? I’ve been working in Mobile Marketing and ASO for a long time. I’m from London (born and bred) and have been in Mobile most of my career, starting at Microsoft in 2007 when the iPhone 1 launched. My consultancy, Approots, is a full …