This week, we’re happy to collaborate once again with Steve Young from AppMasters.co. 2015 has been an intense year for the app industry: new products, new improvements and major enhancements have surfaced. Apple and Google, the two dominant players, have both released considerable developments. What impact will these changes have on App Store Optimization (ASO)? Find below 7 key ASO takeaways from 2015. Read the entire post on AppMasters blog. Looking back at 2015, can …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Education||2.2.3||November 16, 2016||3.5|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 800 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have screenshots with the optimized screen dimensions for each device. We hope that users can see how great your app is. Make sure that your first two screenshots showcase your best features, as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 2.2.0 released on April 06, 2015
• Interface color scheme updated to blue and white for improved projection and device display • Space Race icons added – unicorn, spaceship • Increase image size with Zoom
Version 2.2.1 released on August 26, 2015
• Improved responsive design for small screens • Updated splash screen • Enter name only once for Short Answer Voting
Version 2.2.2 released on July 15, 2016
* Newly Designed Interface * Profile Update * User Experience Improvements * PRO enhancements
Version 2.2.3 released on November 16, 2016
* Bug fix related to device detection that facilitates layout and functionality differences between phones and tablets
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Students share their understanding by answering formative assessment questions in a variety of formats: quizzes, quick question polls, exit tickets and space races. Once students launch the Socrative Student App, they'll be prompted to join the teacher's room via the teacher's unique code. No student accounts necessary! Features • Visualize student and whole class understanding • Multiple choice and True/False questions • Open-ended questions and vote on the results • End of class Exit Tickets • Play games with our Space Race! • Class, Question and Student level reports Supported Browsers and Devices • Socrative works on every browser: including Firefox, Chrome, Safari and Internet Explorer. • Use any Web Enabled device: including Smartphones, Tablets, Laptops and Desktops
Socrative Student Ranking History | Education
Socrative Student daily app ranking in Education category for the last 30 days.
Socrative Student Worldwide Rankings | Education
Socrative Student rankings per country in Education category.
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In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …