This article has been published on Bizness Apps blog as a guest post on App Store Optimization (ASO). Check out these 9 effective tips to improve your App Store discoverability. Read the entire post on Bizness Apps blog. App Store Optimization (ASO) or “Mobile SEO” has become inevitable. It is essential to optimize your app for App Store search engines, as increasing your app’s visibility will ultimately result in an increase in app users. Just …
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The North Face
The North Face, Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Shopping||7.0||December 11, 2017||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1668 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 7.0 released on December 11, 2017
• New easy-to-use app navigation. • See and purchase products recommended for you. • Improved ability to search for products. • Earn 500 VIPeak Points for downloading the app. Thank you for your continued feedback! If you want to have a voice in influencing future versions of the app, please send your feedback to us at email@example.com.
Version 6.2 released on March 22, 2017
• Fixed a bug related to the Navigation Menu • Earn 500 VIPeak Points for downloading the app. • See products recommended for you. • Navigate the new easy-to-use dashboard and easily see which check-in locations and events are near you. • Use voice-to-text search to search for products (available only to those using iOS 10+). • Track your order status and see order history. Thank you for your continued feedback! If you want to have a voice in influencing future versions of the app, please send your feedback to us at appsupport at thenorthface.com.
Version 6.0 released on March 13, 2017
• Earn 500 VIPeak Points for downloading the app. • See products recommended for you. • Navigate the new easy-to-use dashboard and easily see which check-in locations and events are near you. • Use voice-to-text search to search for products (available only to those using iOS 10+). • Track your order status and see order history. Thank you for your continued feedback! If you want to have a voice in influencing future versions of the app, please send your feedback to us at appsupport at thenorthface.com.
Version 5.1 released on August 11, 2016
You can now add and view products in your Wish List. We also fixed a couple of bugs. Thank you for your feedback!
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The official The North Face® app delivers a personalized experience that features content based on your location. VIPeak Rewards members can also easily access customized offers and their account information, including point balance and rewards certificates. PERSONALIZED CONTENT • Homepage content is customized according to your location. • Quickly reference the phone number, store hours, or directions to your local The North Face® store. • View current and upcoming weather conditions for your location, or another city. • VIPeak Rewards members can see their total VIPeak points at-a-glance. FEATURES FOR VIPeak REWARD MEMBERS • VIPeak members can manage account information, including: point total, point history, Rewards certificate number, and monetary balance. • Earn additional VIPeak points by checking in at The North Face®-approved locations and events. EVENTS • Receive push notifications about products, events, and more. • Register for upcoming The North Face® events. SHOP ONLINE • Shop the largest and latest assortment of apparel, equipment, footwear and accessories. • View product descriptions, features, and specifications. • Read and write product reviews. FASTER CHECKOUT • Securely scan your credit card or driver’s license using your smartphone camera to quickly upload necessary purchasing information. SHOP IN-STORE • Scan product barcodes to learn more about product details, read reviews, watch videos, and get recommendations for other products before making an in-store purchase. If you are experiencing issues with the app or want to provide app feedback, please email us at appsupport at thenorthface.com so we can help.
The North Face Ranking History | Shopping
The North Face daily app ranking in Shopping category for the last 30 days.
The North Face Worldwide Rankings | Shopping
The North Face rankings per country in Shopping category.
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App Keyword Tool
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A/B testing is an extremely powerful way to increase conversions. If you own a website or a mobile application, you have no excuse not to use A/B testing. Indeed, it is extremely easy to implement. There are many specialized tools online that can help you to set up your A/B testing campaign. This blog article will give a general overview of this increasingly popular marketing technique, especially in app marketing. We’ll also give you our …