This week, we’re having the pleasure to present you to our German ASO expert Johannes, from Growfirst. Discover his background, app marketing experiences and insights on organic growth strategies. 1. Tell us a bit about yourself and your company? I’m 25, from Munich & began my journey in the field of app marketing during the 6. semester of my bachelor’s degree. Back then I worked at the mobile development agency NEXT Munich as an inhouse …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Finance||17.11||December 11, 2017||2.12|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1387 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have screenshots with the optimized screen dimensions for each device. We hope that users can see how great your app is. Make sure that your first two screenshots showcase your best features, as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 17.11 released on December 11, 2017
Version 17.10 released on October 25, 2017
Version 17.09 released on October 02, 2017
Version 17.08 released on September 18, 2017
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With the TIAA app, you can stay connected to your financial goals, wherever you go. Log in to our free app to view your current TIAA account information and personal rate of return, see pending and recent transaction details, and track fund performance. With the TIAA app you can: • See the details of your accounts at a glance, like plan balances and personal rate of return • Monitor your contributions and asset allocation to make sure you’re on track • Contact your advisor or get in touch with a TIAA consultant anytime, anywhere • Track performance on funds you own and ones you’re watching • Find TIAA office locations in the U.S. • Use your Apple Watch to quickly view your portfolio total and account balances. SECURITY This version of the TIAA app requires you to securely log in with a current TIAA username and password in order to view your account information. You can also use other valuable tools within the app without first logging into your TIAA account. TIAA-CREF Individual & Institutional Services, LLC, and Teachers Personal Investors Services, Inc., members FINRA, distribute securities products. Annuity contracts and certificates are issued by Teachers Insurance and Annuity Association (TIAA) and College Retirement Equities Fund (CREF), New York, NY. Investment products are not FDIC insured, may lose value, and are not bank guaranteed. C25216
TIAA Ranking History | Finance
TIAA daily app ranking in Finance category for the last 30 days.
TIAA Worldwide Rankings | Finance
TIAA rankings per country in Finance category.
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App Keyword Tool
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This is a very interesting guest post coming from Kate Abrosimova, Content Marketing Director at Yalantis (mobile application development company). This article goes through mobile app branding and talks about three fundamental things that mobile app owners need to define about their brands: brand personality, brand visual identity, and brand relationships. Learn how to do so below. Identify your brand Your brand is defined by the experience that customers have when they interact with your …