Olivier Verdin, AppTweak co-founder, has recently been interviewed by Nidhi Shah, content strategist at Arkenea - mobile app design and development consultancy. Throughout a series of questions, Olivier shares his expertise in app marketing - especially in ASO - and provides us with useful tips and hacks. Here’s a sneek peek of his first answers. Read the rest of this interview on Arkenea Blog. Can an app developer or entrepreneur use PR over the longer term? How can they …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Utilities||8.40||March 06, 2018||4.5|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1891 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 8.40 released on March 06, 2018
* Improved UI by combining the search and calls tab to have a new ‘Home’ tab * Various bugs fixed and performance optimizations * Even more spam numbers can now be detected by Truecaller
Version 8.35 released on December 11, 2017
What's New A few minor updates for Truecaller SDK Fix an issue with Message Filtering
Version 8.30 released on November 22, 2017
- Bug Fixes - Truecaller SDK improvements
Version 8.25 released on November 02, 2017
* Fix for the SMS Spam Filter * Support iPhoneX layout * Bug fixes and performance improvements
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Truecaller Ranking History | Utilities
Truecaller daily app ranking in Utilities category for the last 30 days.
Truecaller Worldwide Rankings | Utilities
Truecaller rankings per country in Utilities category.
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App Keyword Tool
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This week’s blog post comes from Maciej from Whalla Labs (@WhallaLabs), mobile development company. Learn everything you need to know about app micro-interactions to increase your app engagement. Are you about to launch a brand new mobile app? Let’s make a quick checklist: great idea? Of course. Perfect information architecture? Checked. Bugs? None. Beautiful design? Yes. App Store Optimization (ASO)? Prepared. Micro-interactions? Wait, what? Micro-interactions are a hot topic lately and you’ve probably heard of …