This week, Laurie Galazzo, our Inbound Marketing Manager, has answered the questions of Artyom Dogtiev from BusinessofApps. Here’s a preview of the interview. Read the full discussion right here. App Store Optimization (ASO) has become one of the major app marketing techniques. ASO is what drives native traffic for mobile apps on both iTunes App Store and Google Play. It’s equally important for a small indie app developer and a big app company powerhouse to …
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UNUM - Design Perfection
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Photo & Video||2.7.9||May 10, 2018||4.0|
ASO Score & Checklist
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- ● App Description
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- ● Screenshots
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
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Version 2.7.9 released on May 10, 2018
• NEW • Introducing - Albums. + It’s kindaaa like inception because NOW you can design your grids within grids ;) + We’re having so much fun planning out and playing around with albums haha like way too much fun (we need to get out lol). Introducing - Zoom in. + See the details in your photos and videos with pinch n’ zoom <3 • FAVOR • One ask from us, please :) Just close your eyes (well not now because you won’t know what we’re asking, but like after reading this obvii), block out all the other noise going on around you, and take one deep breath. Exhale. Take one more, but let this one have a slow exhale out. Now, think of 5 names of people that you know. Whatever the first five names were, take a mental note or write them down somewhere. And sometime this week just reach out to those five, individually, and let them know how much they mean to you. It’s okay that you haven’t talked to them in “idk howwwww long?!” or “It will be awkward if I hit them up randomly.” Trust us, just let them know. Maybe even share and reflect on memorable moment with you two. Why? Well, tbh, we don’t know why we felt compelled to include this in this particular update description, but it doesn’t matter. Everyone wants to be heard. Taking a pause in the hecticness of life to go out of your way to let someone know how much they matter -- will make a difference, whether you know or not. It costs you nothing while it can give someone everything. We don’t ask for much, but are asking for this one favor, please. We’ll start. To all of you, you don’t know how many friendships we’ve made. How many memories we will never forget. How many smiles and hugs we’ve experienced. All because of you. You make us excited to wake up and even more eager to stay up throughout the night. You will never know how much you impacted our lives. We couldn’t imagine a better family. Love you. As always, happy designing! Luv, The UNUM Fam
Version 2.7.8 released on March 28, 2018
Hey hey hey - Well we were sipping our coffee all excited to be releasing some awesome features soon, but then pfffffff (coffee spitting sound lol), Instagram updated their API login so some peeps weren’t being able to login or sign-up into UNUM! We were like, “Oh hey Barista, throw a few more espresso shots in there because we need to get to work! Oh, and maybe a little organic almond milk, if that isn’t too much trouble :)” So we cranked and made sure that all the Instagram API calls are up to date so everyone can get back to designing <3 Fewfff, oh Instaaaaa giving us a lil heart attack over here! But everything is back to normal now in this update! Hope everyone is having an awesome Taco Tuesday! As always, happy designing! Luv, The UNUM Fam Also side note - If anyone is interested in being featured in our next Instagram Spotlight Story Series, slide into our DMs @unumdesign and we'll be in touch!
Version 2.7.7 released on March 09, 2018
Yayy! Super excited that we get to write this update on International Women’s Day! It’s not even noon here and yet we’re already hearing and seeing amazing stories and uplifting messages all around the world. Here were just a few that stood out to us: Ayla Schlosser, co-founder of Resonate, whose company is based in Rwanda is on a mission to create a world where women and girls are leaders in creating the changes they want to see in their lives and communities. Her story was broadcasted today. Patricia Williams, who was a single mom to two girls struggling to buy her first restaurant in the 80s, now owns 18 McDonald’s today! Her inspiring story was told today as McDonald’s flipped its golden arches to a ‘W’ to celebrate women, everywhere. More than 5 million women in Spain joined together to call and demand change in their country. It is the nation’s first nationwide feminist strike according to trade unions. And so many more amazing stories... Progress. It is about damn time. To all the amazing females out there! Thank you, you beautiful and bright souls. Thank you for standing up and saying what’s right. Thank you for being a light to so many. Let us look back at this year and as a future generation, know, that this was the time in history where change became concrete. Go out and hug all your friends today because today is a wonderful day (obviously everyday is, but just saying spread the love a bit more today). As for the update, it’s a light one - Fixed the sign-up issue for some peeps who were having trouble adding multiple accounts. Brought back the pill style for our #s and @s in the caption and tag cloud suite!! Thanks to @justsangy @danceswithwolfgang and so many others for bringing it back <3 As always, happy designing! Luv, The UNUM Fam
Version 2.7.6 released on February 24, 2018
We’re writing this update with mittens on right now because for us Southern Californians, it’s an ice age over here. Anyways, that’s probably why our draft section in the last update froze...So we gave it some hot organic and locally sourced matcha tea and voila - it’s back to normal now lol. We want to give a shoutout to our friend and kickass photographer @nicolasstajic for finding that draft bug first! We added a few lil touches here and there in this update as well. Specifically the delete preview so now no more accidentally deleting the gem photos along with the “meh” photos. And we tweaked the pop-up box in the caption suite so it doesn’t pop-up as much. Now, since overall this is a pretty specific update, we thought we’d throw out some very specific survival tips for those who aren’t at all accustomed to cold weather haha. 1 How to Keep Warm / Avoid Hypothermia The Fire-Plow Method: Step 1: Find a soft wood (your nearest Urth Caffe) and cut a groove in its base (cut the long ass line, you’re freezing remember). Step 2: Place some tinder (organic stevia) at one end that you will ignite (pour in your hot drink of choice). Step 3: Using a stick (spoon), run the end up and down this groove (your cup’s edge) to create friction. Step 4: The tinder will begin to smolder (a.k.a insta worthy shot here), blow on it (it's going to be hot as hell) to help fuel the fire catching process. Then insta it (duh). Step 5: When the fire catches (your crush likes it), place more tinder and small twigs on the fire to help it grow (dress up your drink more and story it). Find a nearby cave (parking), this is a great shelter to use in extreme cold environments (valet worst case). However, be sure that the caves are not already occupied by animals, such as bears (people who can’t parallel park), before entering them. 4. Finding Water (Your local Trader Joes or Whole Foods) The first thing you should be aware of is that eating snow by itself does not hydrate the body (actually we didn’t know that). The snow must be melted first. Skip this entire process and get an acai bowl. The more you know, am I right lol. 7. Predators Wolves (or the angry traffic commuters lol): Wolves (disgruntled drivers) will only attack when they feel that they are being threatened (if you cut them off on the 405). Keep your distance and try not to appear threatening (smile, slight nod, and look forward). The wave the hand in the air will is the mother of all apologies, use it often. Welp, have a great rest of your day! As always, happy designing! Luv, The UNUM Fam
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Today, we’re delighted to publish this guest post written by Hugh Kimura, Inbound Marketing Manager at Apptamin. App previews, or video promo, are nowadays essential in any App Store Optimization strategy. In this article, Hugh outlines 7 elements that are crucial to include in your app marketing video. We have worked with many clients over the years to create app videos that help them get more downloads and increase their revenue. In working with these …