This week we’re welcoming a guest post from Gabe (Incipia), one of our first ASO experts. In this article, Gabe breaks down his daily ASO routine into 7 steps. From researching to monitoring, learn from his experience and discover how your can maximize your App Store Optimization journey effectively. While this is especially helpful for ASO newbies, even people who aren’t new to managing ASO may ask this question, in order to make sure they …
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VLC for Mobile
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Photo & Video||2.8.6||December 08, 2017||3.5|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 555 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 2.8.6 released on December 08, 2017
· Adjusted the UI for iPhone X · Fixes the app termination on devices for iOS 7 and iOS 8 · Adds Full support for HEVC 4k videos · General bug fixes
Version 2.8.5 released on November 20, 2017
· Fixes an unexpected app termination when uploading specifically crafted files through WiFi Upload · iOS 7 stability improvements, notably when browsing servers via UPnP or deleting locally stored media · Fixes H.264 high level hardware decoding on devices with A10 or A11 · General stability improvements and bug fixes
Version 2.8.4 released on October 01, 2017
· Fixes a not responsive UI after scrubbing the Video · Fixes iOS 11 issues with interlaced videos · Fixes instances where the Video would be black · General stability improvements and bug fixes
Version 2.8.3 released on September 25, 2017
· Hardware accelerated video filtering reducing CPU load by 30% to the previous software filters (iOS 9 or later only) · Fixes FTP playback · Fixes crash when playback of a H.264 encoded video ends whose dimensions are not multiples of 16 · General stability improvements and bug fixes
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VLC for Mobile is a port of the free VLC media player to iPad, iPhone and iPod touch. It can play all your movies, shows and music in most formats directly without conversion. It allows file synchronization with Dropbox, GDrive, OneDrive, Box, iCloud Drive, iTunes, direct downloads and through WiFi sharing as well as streaming from SMB, FTP, UPnP/DLNA media servers and the web. VLC offers support for advanced subtitles including full SSA compatibility, multi-track audio, and playback speed control. VLC for Mobile is completely free and open source.
VLC for Mobile Ranking History | Photo & Video
VLC for Mobile daily app ranking in Photo & Video category for the last 30 days.
VLC for Mobile Worldwide Rankings | Photo & Video
VLC for Mobile rankings per country in Photo & Video category.
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In this guest post, Thomas Sommer, head of content marketing at AppLift, outlines the importance of customer lifetime value (LTV) in app marketing. A great read for any app advertisers seeking to optimize their mobile campaigns. Although the concept of customer lifetime value (LTV) for mobile users has gained a lot of attention in the past couple of years, there is still a lot of confusion and misunderstandings around both LTV's definition and how it should be used for …