Olivier Verdin, AppTweak co-founder, has recently been interviewed by Nidhi Shah, content strategist at Arkenea - mobile app design and development consultancy. Throughout a series of questions, Olivier shares his expertise in app marketing - especially in ASO - and provides us with useful tips and hacks. Here’s a sneek peek of his first answers. Read the rest of this interview on Arkenea Blog. Can an app developer or entrepreneur use PR over the longer term? How can they …
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California Secretary of State,
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ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 830 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your app is still in the first version. Did you plan any updates? Users love new features.
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Version 1.0 released on October 28, 2016
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Vote California was developed and launched in 2016 in a collaborative effort by the California Secretary of State, The Pew Charitable Trusts and California counties. This app provides data from state and local election officials to provide official election information to citizens through a variety of means, including the Google Civic Information API. This app is designed to connect voters with the essential information they need to cast their ballots and provides nonpartisan tools for voters to find their polling place, see what will be on their ballot, and find contact information for their local elections official. For general election information, please visit the California Secretary of State’s website at www.sos.ca.gov or call (800) 345-VOTE (8683). To register to vote online please visit RegisterToVote.ca.gov.
Vote California Ranking History | Reference
Vote California daily app ranking in Reference category for the last 30 days.
Vote California Worldwide Rankings | Reference
Vote California rankings per country in Reference category.
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This week, we’re having the pleasure to collaborate with WooRank, the equivalent of AppTweak but for websites and SEO. In this article, Sam, Head of Marketing at WooRank, introduces us to App Indexing and App Packs. Learn everything you need to know to improve your app’s SEO and boost your visibility on Search Engines. Apps have played a significant role in the mobile revolution that saw mobile internet usage become the leading digital platform, overtaking …