This guest post comes from another content collaboration with Leanplum, mobile marketing platform. If you’re struggling to get more app users, this article is for you. Learn how to boost your app downloads effectively for free with these 5 tactics. Read the entire post on Leanplum’s blog. If you’re reading this post, it probably means that you are about to launch a new mobile app — maybe your first one? It could also mean that …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Weather||4.8.8||October 02, 2017||4.64|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1777 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 4.8.0 released on May 31, 2017
-- INTRODUCING PLATINUM FEATURES -- including full access to all Weather Videos, Continuous Video Updates, Premium Customer Support and Ad-Free! Join Platinum to unlock this functionality. • New Real Weather Videos are available now! • We’ve fixed some small problems to improve the stability & performance of the App. As always, we appreciate your feedback. Please email us at email@example.com with any suggestions or questions. If you like these changes, please let us know by rating and reviewing us in the App Store!
Version 4.8.2 released on June 03, 2017
-- ENJOY FULL SCREEN WEATHER VIDEOS -- • We've made some performance improvements to make your app experience better
Version 4.8.3 released on June 08, 2017
-- ENJOY FULL SCREEN WEATHER VIDEOS -- • We've made some performance improvements to make your app experience better As always, we appreciate your feedback. Please email us at firstname.lastname@example.org with any suggestions or questions. If you are happy with this update, please let us know by rating and reviewing us in the App Store!
Version 4.8.4 released on June 22, 2017
-- ENJOY FULL SCREEN WEATHER VIDEOS -- • We've made some performance improvements you won't necessarily notice but definitely enhancing your experience with the app
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-- ALWAYS TAKE THE WEATHER WITH YOU -- The essential Weather App for iPhone & iPad - with beautiful realistic Weather Videos. Join millions of others by getting Weather+ now; the most well-designed and reliable weather app available! FEATURES • 5-day Weather Forecast • 3-hourly Weather Forecast • Wind direction and Speed details • Humidity, precipitation, pressure and visibility details • Weather Conditions are visualized in full screen videos • 60+ Weather Videos Available! • Flip Clock: switch between your time and local time • Fully Functional on iPad, iPhone, iPod and Apple Watch! • Supports Split View • Full watchOS 2 Support GET WEATHER+ PREMIUM Upgrade to a Premium Membership and receive the following ongoing value: • Full access to all Weather Videos • Continuous Video Updates • Premium Customer Support • Ad-Free The subscription is charged to your iTunes account at confirmation of purchase. Subscription is for a period of one month and automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. Your account will be charged for renewal within 24-hours prior to the end of the current period, and identify the cost of the renewal. Subscriptions may be managed by the user and auto-renewal may be turned off by going to the user's Account Settings after purchase. The cancellation will take effect the day after the last day of the current subscription period, and you will be downgraded to the free service. For our terms & conditions go to https://impalastudios.com/terms -- WE LOVE FEEDBACK! -- If you love our weather app, please rate and review us in the App Store. Do you have questions or suggestions? Please email us at email@example.com -- YOUR DAILY WEATHER COMPANION --
Weather⁺ Ranking History | Weather
Weather⁺ daily app ranking in Weather category for the last 30 days.
Weather⁺ Worldwide Rankings | Weather
Weather⁺ rankings per country in Weather category.
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App Keyword Tool
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This week, we had the pleasure to interview Frederic Delga, Business Strategy Director at MobPartner, to discuss about mobile advertising and paid acquisition. With the increasing number of apps in the App Store and the fierce competition, it is sometimes necessary to use paid acquisition in complement to App Store Optimization, if the budget allows it, in order to have a successful App Marketing strategy. What’s makes MobPartner’s ad network unique? MobPartner is a pay for performance mobile marketing …