This week, we’re happy to host a guest post from Liza, Сontent Marketing Manager at SplitMetrics, an app A/B testing tool helping users to increase app conversions. Discover this step-by-step guide of a never-failing A/B testing strategy! Store metadata refinement is the first thing that comes to mind of mobile publishers once they hear about App Store Optimization (ASO). For sure, keywords, app name, subtitles, etc. are extremely important for app’s discoverability in the stores. …
United States / US English
Sinclair Broadcast Group, Inc,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Weather||4.5.1901||December 01, 2017||2.73|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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- ● App Description
Your app description seems to be too short.
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It's only 682 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 4.5.1901 released on December 01, 2017
* New scrolling theme that presents all content in a vertical, linear scroll experience * 22 weather sensitive graphical photo scenes. * Reduced navigation - location switching and settings combined in one menu * Button bar to jump directly to weather essentials (home, hourly, daily, map)
Version 4.5.1800 released on October 12, 2017
* This version enables background location updates. If you have chosen to use your current location to receive push notifications for severe weather alerts, this allows the app to keep track of your location as you travel without having to open the app * Bug fixes
Version 4.4.1102 released on May 24, 2017
- Updated app resources - Bug fixes
Version 4.4.702 released on February 23, 2017
- Updated app resources
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WPEC Wx is proud to announce a full featured weather app for the iPhone and iPad platforms. Features • Access to station content specifically for our mobile users • 250 meter radar, the highest resolution available • Future radar to see where severe weather is headed • High resolution satellite cloud imagery • Current weather updated multiple times per hour • Daily and Hourly forecasts updated hourly from our computer models • Ability to add and save your favorite locations • A fully integrated GPS for current location awareness • Severe weather alerts from the National Weather Service • Opt-in push alerts to keep you safe in severe weather
WPEC WX Ranking History | Weather
WPEC WX daily app ranking in Weather category for the last 30 days.
WPEC WX Worldwide Rankings | Weather
WPEC WX rankings per country in Weather category.
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App Keyword Tool
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We had the pleasure to contribute to the blog of ASO-Perform-Apps (German ASO consulting company), founded by Maximilian Lehmann. In this post, we give app developers and marketers a few hacks to increase their app retention through push notifications. Discover how to keep your users with these 4 easy techniques. Read the entire post on ASO-Perform-Apps blog. 4 Definitive Hacks for an improved App Retention A few years ago, mobile marketing was driven by installs …