Discover Most Used Keywords per App Category
Do you want to know what the most used keywords in your app’s category are?
We took the top 500 apps on IOS and Google Play (US), scanned through their title & subtitle (IOS) / title & short description (Android) and unveiled the top repeated keywords for 5 selected categories. Find out if you are you using the same keywords as the majority of your competitors.
Most used keywords by app category
These keywords can help you better understand the terms most used among the apps of the same category and their popularity. You can check the volume and competition metrics on AppTweak to identify which have the best potential for ASO.
Optimize your app’s metadata using AppTweak’s keyword research tools powered by AI
You’ll find below the exact data we collected for each set of words. The percentage is the percentage of apps that have the given keyword (or keyword combination) at least once in their metadata (title & subtitle on IOS and title & short description on Android). Stop words were removed.
Most used keywords in Games
iOS | Google Play | ||
---|---|---|---|
Game | 3.56% | Game | 3.20% |
Puzzle | 1.72% | Free | 1.49% |
3d | 1.60% | Games | 1.18% |
Games | 1.54% | Play | 1.03% |
Best | 0.83% | Puzzle | 1% |
Fun | 0.83% | 3d | 0.84% |
Run | 0.77% | Fun | 0.78% |
Word | 0.74% | World | 0.64% |
Puzzles | 0.58% | Best | 0.56% |
Brain | 0.55% | Word | 0.54% |
Match | 0.83% | Win | 0.48% |
Color | 0.49% | Simulator | 0.40% |
Play | 0.46% | Run | 0.37% |
Simulator | 0.46% | New | 0.36% |
Home | 0.43% | Battle | 0.36% |
Puzzle game | 0.74% | Master | 0.34% |
Most used keywords in Education Category
iOS | Google Play | ||
---|---|---|---|
Learn | 2.75% | Learn | 2.43% |
Games | 2.75% | Free | 1.41% |
Kids | 2.15% | App | 1.21% |
Math | 1.53% | Kids | 1% |
Learning | 1.47% | English | 0.91% |
App | 1.11% | Learning | 0.86% |
Play | 0.96% | Math | 0.80% |
Test | 0.87% | Games | 0.79% |
Town | 0.75% | Fun | 0.59% |
Baby | 0.75% | Language | 0.58% |
Fun | 0.72% | Play | 0.52% |
Practice | 0.69% | Game | 0.48% |
Toddler | 0.63% | Spanish | 0.47% |
Preschool | 0.60% | Guide | 0.44% |
Solver | 0.57% | Languages | 0.43% |
Homework | 0.57% | Baby | 0.39% |
Most used keywords in Business Category
iOS | Google Play | ||
---|---|---|---|
App | 2.22% | App | 2.07% |
Mobile | 1.74% | Mobile | 1.36% |
1.52% | Business | 1% | |
Scanner | 1.44% | Free | 0.92% |
Work | 1.33% | Maker | 0.91% |
Phone | 1.11% | Manage | 0.85% |
Business | 1.07% | 0.82% | |
Scan | 1.04% | Work | 0.82% |
Call | 0.96% | Logo | 0.65% |
Fax | 0.93% | Logo Maker | 0.63% |
Jobs | 0.89% | Job | 0.56% |
Find | 0.89% | Access | 0.56% |
Job | 0.82% | Time | 0.56% |
Search | 0.74% | Job Search | 0.54% |
Recorder | 0.74% | Fax | 0.51% |
Scheduling | 0.70% | Phone | 0.50% |
Most used keywords in Food & Drinks Category
iOS | Google Play | ||
---|---|---|---|
Food | 3.53% | Order | 2.13% |
Delivery | 3.32% | Food | 2% |
Order | 3.24% | App | 2.04% |
Rewards | 3.07% | Rewards | 1.80% |
Food Delivery | 2.64% | Delivery | 1.65% |
Recipes | 2.00% | Recipes | 1.65% |
Earn Rewards | 1.70% | Earn | 1.00% |
Meal | 1.36% | Pizza | 0.92% |
Earn | 1.23% | Free | 0.65% |
App | 1.23% | Online | 0.62% |
Pizza | 1.02% | Mobile | 0.56% |
Ordering | 0.94% | Ordering | 0.53% |
Grocery | 0.68% | Easy | 0.51% |
Restaurant | 0.64% | Grocery | 0.50% |
Healthy | 0.64% | Meal | 0.48% |
Coffee | 0.64% | Points | 0.48% |
Most used keywords in Health & Fitness Category
iOS | Google Play | ||
---|---|---|---|
Tracker | 3.19% | App | 2% |
Fitness | 2.19% | Tracker | 1.50% |
Sleep | 2.19% | Fitness | 1.43% |
Workout | 2.04% | Weight | 1.39% |
Weight Loss | 1.89% | Sleep | 1.25% |
App | 1.79% | Workout | 1.25% |
Weight | 1.61% | Home | 1.15% |
Home | 1.52% | Health | 1.08% |
Meditation | 1.28% | Workouts | 0.85% |
Health | 1.25% | Free | 0.79% |
Workouts | 1.12% | Yoga | 0.76% |
Loss | 0.94% | Meditation | 0.68% |
Calorie Counter | 0.91% | Lose | 0.68% |
Daily | 0.88% | Track | 0.65% |
Home Workout | 0.85% | Counter | 0.60% |
Sounds | 0.82% | Loss | 0.57% |
Discover the most searched terms on the App Store in 2023