Who We Are

We’re a passionate team helping to grow the world’s best apps & games. We think big — and value innovation, collaboration, and learning.

Image - Summer Conference 2023 - team picture - v2

Our story over the years

  • 2014
    AppTweak was born in 2014! We began to grow our amazing team & officially became a paid SaaS.
  • 2015
  • 2016
    We were hard at work! In 2016, AppTweak was the first ASO tool to provide keyword volumes directly from Apple (Search Popularity).
  • 2017
  • 2018
    We expanded in 2018. We opened our second office in San Francisco & were awarded “Best ASO Company” at the App Growth Awards.
  • 2019
  • 2020
    Six years after our launch, we were proud to open 2 new offices in Japan and India, providing localized support across the world.
  • 2021
    Big news! In 2021, we were very excited to raise $22 million in Series B funding — and be awarded “Best ASO Tool” the same year.
  • 2022
    In 2022, we continued our fast-paced growth & innovation. Having developed new data science capabilities (e.g. Atlas), we were awarded “Best App Data Platform” and opened a new office in South Korea!
  • 2023
    We planted new roots once again with our first office in China and proudly became ISO 27001 certified—reinforcing our commitment to secure and reliable data practices.
  • 2024
    2024 was a big year for AppTweak. With the launch of Search Ads Manager, App Reviews Manager, Market Intelligence, and Reporting Studio, we evolved from an ASO tool into a complete app store marketing suite—allowing teams to manage, analyze, and grow their apps in one powerful platform.

Our mission

AppTweak’s mission drives all our decisions and is present in everything we do. Our mission is three-fold:

  • First, we are data-driven. Each day, we leverage data science to develop vital metrics & actionable insights.
    • Next, we strive to build the most accurate, transparent, and easy-to-use app data platform for our clients.
    • Thanks to this, we’re in the best position to fulfil our final mission: empowering mobile marketers around the world to grow their apps & games.
    lara on computer and oli pic
    Image - demo day at apptweak

    Our people-oriented approach

    Behind our tool, there’s an amazing team of talented & motivated people. Each member contributes in their own way to the success & growth of our company.

    Our mission is offering a working environment that supports each person’s development. We respect & appreciate our differences in background, gender, religion, sexual orientation, and more.

    Our values

    Image - Our values - Learn

    Learn

    We learn from each other. We prioritize new opportunities to ask questions, develop new skills, and develop ourselves.
    Image - Our values - Play

    Play

    There isn’t one best way of doing things. We like to explore new ideas and try new techniques. We play seriously.
    Image - Our values - Friendly

    Friendly

    We’re a dynamic team dedicated to helping each other. We respect our team & clients — and communicate as humans, not machines.
    Image - Our values - Perform

    Perform

    We target excellence. Our industry moves fast — and so do we. We develop strong tools & expertise, and deliver on high expectations.

    How we bring our values to life

    Buddies

    Each AppTweak newcomer gets a buddy to help navigate your first few weeks. Your Buddy Lunch is the perfect opportunity to enjoy new company & great food!

    Cake Monday

    Have we already mentioned how much we love food? What began as a Monday ritual is now an established commitment to tasty treats in the office.

    Lunch & Learn Workshops

    From data science algorithms to new coding skills, learn from from your colleagues or propose your own lunch workshop.

    Monthly Demo Day

    Every month, our product squads showcase our latest features. Demo Day is an excellent opportunity for our team to learn, ask questions, and share feedback.

    General Team Meeting

    During the General Meeting, we share financial results and company news. After reflecting on growth & upcoming projects, we always enjoy a fun team building.

    Yearly Off-Site Team Building

    Once a year, our entire team across Europe, the US, and Asia gathers for 3 days of workshops & team-building activities. It’s time for some summer fun!

    Team Lunch & Activities

    Each team and office also regularly proposes its own fun activities for breakfast, lunch, dinner, or outside work hours.

    Share the same values?

    We’re looking for talented & passionate individuals to join our team! Want to join our fast-paced international tech company?

    How we give back

    AppTweak is committed to giving back to our society & environment. It’s important for us to support, contribute to, and help the organizations advancing various important causes.

    Canal It Up - CSR initiative
    Image - Who We Are - the tech behind the tool - Alex CTO behind his computer

    Tech behind the tool

    Our development & data science teams are organized into 9 cross-functional squads, each owning a different area of our product. Advanced technologies then enable our devs & data scientists to efficiently develop our platform.

    AppTweak in numbers

    60%

    growth year over year

    100

    new features released and product improvements in the last year

    20M

    keywords tracked each day

    25

    nationalities within our team

    5

    offices around the world

    €136K

    donated to charities

    Interested in joining our team?

    Discover our job openings & apply below.
    Image - Who We Are - team picture
    AppTweak SA
    avenue Louise 235
    Brussels , , 1050 Belgium
    https://www.apptweak.com https://apptweak-blog.imgix.net/2023/04/apptweak-logo-o.svg
    app store marketing, aso