---
static_export_time: "2026-10-07T01:33:41+00:00"
title: "App Store Marketing Blog - Page 11 of 19 - AppTweak"
description: "Discover our ASO & Mobile Growth blog: insights, best practices, industry updates, tips & tricks, our latest features, and company announcements."
url: "/en/aso-blog/page/11"
locale: "en-US"
---

# App Store Marketing Blog

Subscribe to our monthly newsletter

[

## September 30, 2026

## Which sources AI search engines cite when recommending apps

 AppTweak analyzed 125,000+ ChatGPT app recommendations in May 2026. See which sources AI cites most: app store listings (47.5%), the open web, and more.

 ![Pierre-Antoine Roy](/img/2026/04/squaredapptweakprofilepicture.png?auto=format%2Ccompress&w=600&h=600&fit=crop) Pierre-Antoine Roy

](/en/aso-blog/which-sources-do-ai-search-engines-cite-when-recommending-mobile-apps)

Search into posts...

[All Categories417](/en/aso-blog)[Start ASO25](/en/aso-blog/topic/start-aso)[Reviews and Ratings13](/en/aso-blog/topic/reviews-and-ratings)[Product Updates88](/en/aso-blog/topic/apptweak-releases)[Guest Insights30](/en/aso-blog/topic/guest-blog)[Google Play27](/en/aso-blog/topic/google-play)[Events9](/en/aso-blog/topic/events)[Company Updates20](/en/aso-blog/topic/company-announcements)[Artificial Intelligence (AI)31](/en/aso-blog/topic/artificial-intelligence-ai)[Apple Ads38](/en/aso-blog/topic/search-ads)[App Marketing11](/en/aso-blog/topic/app-marketing)[App Market Insights103](/en/aso-blog/topic/app-market-insights)[App Localization15](/en/aso-blog/topic/localization)[App Keyword Research19](/en/aso-blog/topic/keyword-research)[AI Visibility13](/en/aso-blog/topic/ai-visibility-apps-games)[Advanced ASO84](/en/aso-blog/topic/advanced-aso)

[

Product Updates

## September 24, 2026

## ASO API endpoints: which endpoint returns the app store data you need

 See which AppTweak API endpoint returns each ASO data type: keyword volumes, rankings, reviews, downloads, top charts and MCP, with docs links.

 ![Antoine Bentin](/img/2023/03/antoine-bentin.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Antoine Bentin

](/en/aso-blog/aso-api-endpoints)

[

AI Visibility

## September 21, 2026

## GEO for apps: a framework to increase your mobile app’s visibility in AI search

 Discover Generative Engine Optimization (GEO) for mobile apps. Learn a practical framework to align your app store listing, owned website, and external authority so AI search engines can easily understand, trust, and recommend your app.

 ![Pierre-Antoine Roy](/img/2026/04/squaredapptweakprofilepicture.png?auto=format%2Ccompress&w=600&h=600&fit=crop) Pierre-Antoine Roy

](/en/aso-blog/geo-for-apps)

[

App Market Insights

## September 19, 2026

## ASO news & app store updates 2026

 Stay up to date about all recent developments in ASO and the app stores in 2026.

 ![Pierre-Antoine Roy](/img/2026/04/squaredapptweakprofilepicture.png?auto=format%2Ccompress&w=600&h=600&fit=crop) Pierre-Antoine Roy

](/en/aso-blog/app-store-optimization-news-app-store-updates)

[

App Market Insights

## September 17, 2026

## SEO for apps: How to drive organic traffic and downloads beyond the app stores

 Discover how SEO can boost your app’s visibility beyond the app stores with actionable SEO tips for 2025

 ![Nathalie](/img/2024/02/nath-app-copie-croped.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Nathalie

](/en/aso-blog/seo-for-apps)

[

AI Visibility, App Market Insights

## September 14, 2026

## The state of AI app discovery: what 1,000 U.S. adults told us about how they find apps

 AppTweak surveyed 1,000 U.S. adults: 53% would consider AI to find their next app. Get the full results.

 ![Micah Motta](/img/2025/07/20250220-Micah_Motta.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Micah Motta

](/en/aso-blog/ai-app-discovery-survey)

[

Advanced ASO, AI Visibility, Artificial Intelligence (AI)

## August 28, 2026

## 4 experiments to improve your app’s AI visibility

 Four experiments app marketers can run this week to improve how often AI search engines recommend their app: store description, website structure, citations, and community presence. What to change, why it works, and how to measure it.

 ![Pierre-Antoine Roy](/img/2026/04/squaredapptweakprofilepicture.png?auto=format%2Ccompress&w=600&h=600&fit=crop) Pierre-Antoine Roy

](/en/aso-blog/4-experiments-to-improve-app-ai-visibility)

## Discover our Series

[

###### App Store Optimization (ASO) Basics

## Read the series

](/en/aso-blog/series/app-store-optimization-basics)

[

###### Getting started with App Keyword Research

## Read the series

](/en/aso-blog/series/get-started-with-app-keyword-research)

[

###### The Basics of App Store Ratings & Reviews​

## Read the series

](/en/aso-blog/series/app-store-ratings-reviews-basics)

[

###### The essentials of Apple Ads

## Read the series

](/en/aso-blog/series/essentials-apple-search-ads)

## [Discover all of our series](/en/aso-blog/series)

[

App Market Insights

## March 14, 2022

## Reasons to Connect Your Apple & Google Console

 Unlock the full potential of AppTweak by connecting your Apple & Google consoles.

 ![Marie-Laure Cruyt](/img/2023/03/mel-cruyt.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Marie-Laure Cruyt

](/en/aso-blog/connect-your-apple-google-console)

[

Company Updates

## March 7, 2022

## AppTweak & Phiture Co-Author Advanced ASO Book 2022 Edition

 We have HUGE news! With the shared goal of educating the ASO community , AppTweak has partnered with Phiture to co-author the 2022 edition of Advanced App Store Optimization , your complete guide to all things ASO.

 ![Georgia Shepherd](/img/2025/03/20240415-Georgia_01.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Georgia Shepherd

](/en/aso-blog/apptweak-phiture-co-author-advanced-aso-book-2022-edition)

[

App Localization

## February 24, 2022

## How to Localize Your App for India

 Learn these best practices to localize your app/game for India.

 ![Madeleine Hoy](/img/2023/03/madeleine-hoy.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Madeleine Hoy

](/en/aso-blog/how-to-localize-your-app-in-india)

[

App Market Insights

## February 18, 2022

## Most Popular Dating Apps in India in 2022

 Keeping up with the February theme of romance, we analyzed the top dating apps in India. While we see some global players occupying the top charts, a few local Indian apps perform exceptionally well and rank among the top 10 downloaded apps in India!

 ![Shreya Banerjee](/img/2023/03/shreya.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Shreya Banerjee

](/en/aso-blog/most-popular-dating-apps-in-india)

[

App Market Insights

## February 14, 2022

## Most Popular Dating Apps per Country

 Dating apps are a popular solution for those looking for a date on Valentine’s Day. In the run-up to the big day, which are the most popular dating apps of 2022?

 ![Lea Marrazzo](/img/2023/03/lea.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Lea Marrazzo

](/en/aso-blog/check-out-the-most-popular-dating-apps-by-country)

[

App Market Insights

## February 7, 2022

## The Biggest Mistake UA Managers Make (Overlooking ASO)

 Learn how UA & ASO play critical roles in the app conversion funnel.

 ![Shaelyn Rhinehart](/img/2023/03/shaelyn.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Shaelyn Rhinehart

](/en/aso-blog/the-biggest-mistake-ua-managers-make-overlooking-aso)

[

App Market Insights, Guest Insights

## January 27, 2022

## User Activation: How to Deliver Value & Earn More

 Check out these actionable tips for effective app user activation & retention.

 ![Elena Kozlova](/img/2023/03/elena.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Elena Kozlova

](/en/aso-blog/user-activation-how-to-deliver-value-earn-more-from-every-acquired-user)

[

Advanced ASO

## January 12, 2022

## App Store Optimization Trends for 2022

 As 2021 was a particularly significant year for ASO, it’s now the perfect time to speculate the changes in App Store Optimization we think could take place in 2022. First, we’ll take a look back at our predictions for last year before presenting what we think will be the ASO changes to expect in the next 12 months!

 ![Simon Thillay](/img/2023/03/simon.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Simon Thillay

](/en/aso-blog/expert-predictions-for-app-store-optimization-in-2022)

[

Google Play

## January 3, 2022

## A Comprehensive List of Google Play Tags

 Find the complete list of Google Play tags in this blog.

 ![Alexandra De Clerck](/img/2023/03/6dY12u8H-alexandra.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Alexandra De Clerck

](/en/aso-blog/complete-list-of-available-google-play-store-tags)

[

App Market Insights, Guest Insights

## December 17, 2021

## Health & Fitness Seasonality Trends for App Marketing

 One of the verticals that saw the most astronomical growth during COVID-19 and through subsequent lockdowns around the world was the Health & Fitness industry—but competition is fierce! At App Growth Network, we have worked on multiple apps in this category and helped them grow and dominate their niche. In this blog, we have partnered with AppTweak—an AGN favorite ASO tool —to gain more insight into seasonality trends in the Health & Fitness category.

 ![Aleksei Feklisov](/img/2023/03/aleksei.png?auto=format%2Ccompress&w=300&h=300&fit=crop) Aleksei Feklisov

](/en/aso-blog/identifying-using-health-fitness-category-seasonality-trends-for-app-marketing)

[

Advanced ASO

## December 16, 2021

## 2021 Recap: A Major Year in ASO

 In this blog, we review the most important ASO changes in 2021.

 ![Simon Thillay](/img/2023/03/simon.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Simon Thillay

](/en/aso-blog/2021-recap-a-major-year-in-aso)

[

Product Updates

## December 15, 2021

## AppTweak 2021 Recap: A Year of Impressive Product Updates!

 2021 is already coming to an end, and what a year! We’ve steadily adapted to our new working schedule, combining working from the office and from home.

 ![Marie-Laure Cruyt](/img/2023/03/mel-cruyt.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Marie-Laure Cruyt

](/en/aso-blog/apptweak-2021-recap-a-year-of-impressive-product-updates)

[

Company Updates

## December 7, 2021

## AppTweak Wins ASO Tool of the Year at App Growth Awards!

 We’re ending 2021 on a high! We are so happy to announce that AppTweak was named “ASO Tool of the Year” at the App Growth Awards during this year’s App Promotion Summit Berlin. We couldn’t be prouder of the AppTweak team for yet another successful year; read on for a recap of these incredible past 12 months!

 ![Georgia Shepherd](/img/2025/03/20240415-Georgia_01.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Georgia Shepherd

](/en/aso-blog/apptweak-wins-aso-tool-of-the-year-at-app-growth-awards)

[

Advanced ASO, Google Play

## December 3, 2021

## Why Is My App Losing Organic Downloads (iOS & Google Play)?

 Seeing your app lose downloads might be concerning at first, as downloads are one of the most important KPIs for an app developer to consider. However, the good news is that for every loss in downloads, there might be an explanation; and for every problem, there is (probably) a solution! In this blog, we will cover the different reasons why your app might be losing organic downloads in the following areas, and how you can prevent it:

 ![Galy Haleblian](/img/2023/03/galy_haleblian.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Galy Haleblian

](/en/aso-blog/why-is-my-app-losing-downloads-on-ios-google-play)

[

Start ASO

## November 30, 2021

## How to Optimize Your App Store Product Page?

 Learn how to optimize your app store product page for the App Store and Google Play.

 ![Galy Haleblian](/img/2023/03/galy_haleblian.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Galy Haleblian

](/en/aso-blog/app-store-product-page-optimization)

[

Company Updates

## November 26, 2021

## AppTweak: Fast 50 Tech Company for Third Year in a Row

 AppTweak has done it again! We are thrilled to be part of the 50 fastest-growing technology companies in Belgium for the third consecutive year.

 ![Lea Marrazzo](/img/2023/03/lea.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Lea Marrazzo

](/en/aso-blog/apptweak-3rd-time-in-a-row-among-belgium-s-fastest-growing-tech-companies)

[

App Market Insights, Guest Insights

## November 19, 2021

## How ASO Can Help Improve Data-Driven Customer Engagement

 This is a guest blog based on the contents of this MoEngage #GROWTH Maestros, drawing on practical examples and actionable insights from AppTweak and MoneyTap (FREO).

 ![Rajarshi Choudhuri](/img/2023/03/rajarshi.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Rajarshi Choudhuri

](/en/aso-blog/how-aso-can-help-improve-data-driven-customer-engagement)

[

App Market Insights, Google Play

## November 3, 2021

## Google Play’s Metadata Policy Changes: What Happened?

 In April 2021, Google announced some significant changes concerning “guidance to improve your app quality and discovery on Google Play” ( Android Developers ). In summary, there are new guidelines and policies effective on the Play Store from September 29, 2021. Read this blog to answer the “what”, “how” and “why” these changes have been made.

 ![Madeleine Hoy](/img/2023/03/madeleine-hoy.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Madeleine Hoy

](/en/aso-blog/how-to-prepare-for-new-google-metadata-policy-changes)

[

Product Updates

## September 30, 2021

## Grow Your App with AppTweak’s New App Market Intelligence

 Discover AppTweak’s new Market Intelligence to discover new app growth opportunities.

 ![Flavien Eyer](/img/2023/03/TswfHRvK-flavien.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Flavien Eyer

](/en/aso-blog/apptweak-s-new-app-market-intelligence-find-growth-opportunities)

[

Company Updates

## September 6, 2021

## AppTweak ASO Tool Available in Simplified Chinese & Korean

 With the immense growth of the international mobile app market, App Store Optimization (ASO) is becoming increasingly necessary to promote the success of apps and games around the world. AppTweak, the #1 ASO tool driven by data science, empowers mobile leaders – such as Amazon, Jam City, Yelp, and Adobe – to grow their apps and games with actionable insights in a simple interface.

 ![Olivier Verdin](/img/2023/03/olivier_verdin.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Olivier Verdin

](/en/aso-blog/apptweak-aso-tool-now-available-in-simplified-chinese-korean)

[

Product Updates

## August 26, 2021

## Preview Your App Page in Dark Mode on AppTweak

 Test and preview your app's creatives in light and dark mode with AppTweak's App Page Previewer.

 ![Marie-Laure Cruyt](/img/2023/03/mel-cruyt.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Marie-Laure Cruyt

](/en/aso-blog/preview-your-app-page-in-dark-mode-on-apptweak)

[

Advanced ASO, App Market Insights

## August 26, 2021

## What Are In-App Events & How Do They Impact ASO?

 Discover how you can leverage in-app events to boost your app visibility on the App Store.

 ![Alexandra De Clerck](/img/2023/03/6dY12u8H-alexandra.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Alexandra De Clerck

](/en/aso-blog/what-are-in-app-events-how-do-they-impact-aso)

[

App Market Insights, Guest Insights

## August 12, 2021

## In-App Advertising: Fine Balance Between Art and Science

 Check out these best practices on in-app advertising strategies.

 ![Diksha Sahni](/img/2023/03/diksha_sahni.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Diksha Sahni

](/en/aso-blog/in-app-advertising-fine-balance-between-art-and-science)

[

App Market Insights, Guest Insights

## August 6, 2021

## How Customer Retention Can Boost ASO Efforts

 Learn how customer retention strategies can maximize your ASO efforts.

 ![Pulkit Jain](/img/2023/03/pulkit-jain.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Pulkit Jain

](/en/aso-blog/how-customer-retention-can-boost-aso-efforts)

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