--- static_export_time: "2026-10-07T01:29:23+00:00" title: "App Store Marketing Blog - Page 4 of 19 - AppTweak" description: "Discover our ASO & Mobile Growth blog: insights, best practices, industry updates, tips & tricks, our latest features, and company announcements." url: "/en/aso-blog/page/4" locale: "en-US" --- # App Store Marketing Blog Subscribe to our monthly newsletter [ ## September 30, 2026 ## Which sources AI search engines cite when recommending apps AppTweak analyzed 125,000+ ChatGPT app recommendations in May 2026. See which sources AI cites most: app store listings (47.5%), the open web, and more. ![Pierre-Antoine Roy](/img/2026/04/squaredapptweakprofilepicture.png?auto=format%2Ccompress&w=600&h=600&fit=crop) Pierre-Antoine Roy ](/en/aso-blog/which-sources-do-ai-search-engines-cite-when-recommending-mobile-apps) Search into posts... [All Categories417](/en/aso-blog)[Start ASO25](/en/aso-blog/topic/start-aso)[Reviews and Ratings13](/en/aso-blog/topic/reviews-and-ratings)[Product Updates88](/en/aso-blog/topic/apptweak-releases)[Guest Insights30](/en/aso-blog/topic/guest-blog)[Google Play27](/en/aso-blog/topic/google-play)[Events9](/en/aso-blog/topic/events)[Company Updates20](/en/aso-blog/topic/company-announcements)[Artificial Intelligence (AI)31](/en/aso-blog/topic/artificial-intelligence-ai)[Apple Ads38](/en/aso-blog/topic/search-ads)[App Marketing11](/en/aso-blog/topic/app-marketing)[App Market Insights103](/en/aso-blog/topic/app-market-insights)[App Localization15](/en/aso-blog/topic/localization)[App Keyword Research19](/en/aso-blog/topic/keyword-research)[AI Visibility13](/en/aso-blog/topic/ai-visibility-apps-games)[Advanced ASO84](/en/aso-blog/topic/advanced-aso) [ Product Updates ## September 24, 2026 ## ASO API endpoints: which endpoint returns the app store data you need See which AppTweak API endpoint returns each ASO data type: keyword volumes, rankings, reviews, downloads, top charts and MCP, with docs links. ![Antoine Bentin](/img/2023/03/antoine-bentin.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Antoine Bentin ](/en/aso-blog/aso-api-endpoints) [ AI Visibility ## September 21, 2026 ## GEO for apps: a framework to increase your mobile app’s visibility in AI search Discover Generative Engine Optimization (GEO) for mobile apps. Learn a practical framework to align your app store listing, owned website, and external authority so AI search engines can easily understand, trust, and recommend your app. ![Pierre-Antoine Roy](/img/2026/04/squaredapptweakprofilepicture.png?auto=format%2Ccompress&w=600&h=600&fit=crop) Pierre-Antoine Roy ](/en/aso-blog/geo-for-apps) [ App Market Insights ## September 19, 2026 ## ASO news & app store updates 2026 Stay up to date about all recent developments in ASO and the app stores in 2026. ![Pierre-Antoine Roy](/img/2026/04/squaredapptweakprofilepicture.png?auto=format%2Ccompress&w=600&h=600&fit=crop) Pierre-Antoine Roy ](/en/aso-blog/app-store-optimization-news-app-store-updates) [ App Market Insights ## September 17, 2026 ## SEO for apps: How to drive organic traffic and downloads beyond the app stores Discover how SEO can boost your app’s visibility beyond the app stores with actionable SEO tips for 2025 ![Nathalie](/img/2024/02/nath-app-copie-croped.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Nathalie ](/en/aso-blog/seo-for-apps) [ AI Visibility, App Market Insights ## September 14, 2026 ## The state of AI app discovery: what 1,000 U.S. adults told us about how they find apps AppTweak surveyed 1,000 U.S. adults: 53% would consider AI to find their next app. Get the full results. ![Micah Motta](/img/2025/07/20250220-Micah_Motta.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Micah Motta ](/en/aso-blog/ai-app-discovery-survey) [ Advanced ASO, AI Visibility, Artificial Intelligence (AI) ## August 28, 2026 ## 4 experiments to improve your app’s AI visibility Four experiments app marketers can run this week to improve how often AI search engines recommend their app: store description, website structure, citations, and community presence. What to change, why it works, and how to measure it. ![Pierre-Antoine Roy](/img/2026/04/squaredapptweakprofilepicture.png?auto=format%2Ccompress&w=600&h=600&fit=crop) Pierre-Antoine Roy ](/en/aso-blog/4-experiments-to-improve-app-ai-visibility) ## Discover our Series [ ###### App Store Optimization (ASO) Basics ## Read the series ](/en/aso-blog/series/app-store-optimization-basics) [ ###### Getting started with App Keyword Research ## Read the series ](/en/aso-blog/series/get-started-with-app-keyword-research) [ ###### The Basics of App Store Ratings & Reviews​ ## Read the series ](/en/aso-blog/series/app-store-ratings-reviews-basics) [ ###### The essentials of Apple Ads ## Read the series ](/en/aso-blog/series/essentials-apple-search-ads) ## [Discover all of our series](/en/aso-blog/series) [ App Marketing, Apple Ads ## June 17, 2025 ## Out now: 2025 Finance app insights snapshot report Get the finance Apple Ads performance benchmarks for 2025. ![Micah Motta](/img/2025/07/20250220-Micah_Motta.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Micah Motta ](/en/aso-blog/finance-app-benchmark-report-2025) [ Apple Ads, Product Updates ## June 12, 2025 ## See where competitors appear in Apple Ads search results Find new opportunities to scale Apple Ads campaigns by analyzing your competitors' paid keywords, impression share, and more. ![Georgia Shepherd](/img/2025/03/20240415-Georgia_01.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Georgia Shepherd ](/en/aso-blog/see-where-competitors-appear-in-apple-ads-search-results) [ Google Play, Start ASO ## June 3, 2025 ## Key ASO differences between the App Store and Google Play Understand the core ASO differences to succeed on both platforms. ![Micah Motta](/img/2025/07/20250220-Micah_Motta.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Micah Motta ](/en/aso-blog/aso-apple-app-store-vs-google-play-store-differences) [ Product Updates, Start ASO ## May 28, 2025 ## ASO Timeline: See other apps’ metadata updates Get top insights into your competitors' metadata and creatives updates. ![Micah Motta](/img/2025/07/20250220-Micah_Motta.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Micah Motta ](/en/aso-blog/aso-timeline-see-other-apps-metadata-updates) [ Google Play ## May 26, 2025 ## What Google I/O 2025 means for ASO: key updates Get the top Google I/O 2025 takeaways for app marketers ![Simon Thillay](/img/2023/03/simon.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Simon Thillay ](/en/aso-blog/google-i-o-2025-aso-updates) [ App Localization ## May 22, 2025 ## The complete guide to app store localization (Google Play and the App Store) Boost your app downloads with proven app localization best practices. ![Lina Danilchik](/img/2025/01/Lina_headshot.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Lina Danilchik ](/en/aso-blog/guide-to-app-store-localization) [ App Localization, Product Updates ## May 21, 2025 ## Translate app screenshots for new localization insights Translate text on competitor screenshots to analyze how top apps adapt messaging by market - only available in AppTweak. ![Elizabeth Devine](/img/2025/03/Elizabeth-Devine_Profile.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Elizabeth Devine ](/en/aso-blog/translate-app-screenshots-for-new-localization-insights) [ App Keyword Research, Google Play ## May 16, 2025 ## Google Play Store optimization: the ultimate guide for Android apps Check out these best ASO practices on Google Play to boost your app downloads in 2026. ![Justin Duckers](/img/2023/03/justin-1.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Justin Duckers ](/en/aso-blog/aso-for-google-play-app-store-optimization-guide-for-android) [ App Keyword Research, Google Play, Start ASO ## May 9, 2025 ## Play Store keyword research in 2026: best practices to skyrocket app visibility Boost app downloads with these top Google Play Store keyword research practices. ![Lina Danilchik](/img/2025/01/Lina_headshot.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Lina Danilchik ](/en/aso-blog/play-store-keyword-research) [ Start ASO ## May 2, 2025 ## App icon design tips and best practices App icons play a very important role in the click-through rate (CTR) of your mobile app. ![Oriane Ineza](/img/2023/03/oriane.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Oriane Ineza ](/en/aso-blog/how-to-design-an-app-icon) [ Advanced ASO ## April 23, 2025 ## App Screenshot, Icon, Video Size Guidelines for iOS & Android Discover the size and format guidelines for app visuals on iOS and Android. ![Lina Danilchik](/img/2025/01/Lina_headshot.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Lina Danilchik ](/en/aso-blog/app-screenshot-icon-video-guidelines-ios-gp) [ Start ASO ## April 9, 2025 ## How to optimize your app screenshots: best practices Boost your app’s success with expert-approved app store screenshot best practices. ![Lina Danilchik](/img/2025/01/Lina_headshot.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Lina Danilchik ](/en/aso-blog/how-to-optimize-your-app-screenshots) [ App Market Insights ## April 7, 2025 ## How to increase your app store conversion rate: ASO strategies for success Improve your app conversion rate with smart ASO tactics—keyword tips, visuals, reviews, and A/B tests that work. ![Jovana Stankovic](/img/2025/04/jovana-replug.jpeg?auto=format%2Ccompress&w=200&h=200&fit=crop) Jovana Stankovic ](/en/aso-blog/app-store-conversion-rate) [ Start ASO ## March 31, 2025 ## ASO vs. SEO: key differences and why both matter for growth Delve into the main differences between ASO and SEO to improve your digital presence. ![Lina Danilchik](/img/2025/01/Lina_headshot.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Lina Danilchik ](/en/aso-blog/aso-vs-seo-why-how-they-are-different) [ App Keyword Research, Google Play ## March 28, 2025 ## How to add keywords to your app on Google Play? Discover how you can effectively optimize keyword placement for your app on Google Play. ![Alex Moulder](/img/2023/03/tHQJaHcm-alex-m.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Alex Moulder ](/en/aso-blog/how-to-add-keywords-to-apps-on-google-play) [ Reviews and Ratings ## March 28, 2025 ## The best app review tools in 2026 Managing app store reviews at scale requires highly specialized tools. This guide compares the best app review tools, helping you understand what these platforms actually do, who needs them, and how to evaluate them quickly. ![Oriane Ineza](/img/2023/03/oriane.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Oriane Ineza ](/en/aso-blog/best-app-review-tools) [ Start ASO ## March 25, 2025 ## A/B testing in ASO: the basics and beyond In this blog, we'll find out what A/B testing is and how it can benefit your app or game. ![Elizabeth Devine](/img/2025/03/Elizabeth-Devine_Profile.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Elizabeth Devine ](/en/aso-blog/basics-of-a-b-testing-in-aso) [ App Market Insights ## March 20, 2025 ## The step-by-step guide to mobile app competitor analysis Discover valuable insights from monitoring your competitors on the app stores. ![Oriane Ineza](/img/2023/03/oriane.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Oriane Ineza ](/en/aso-blog/step-by-step-guide-aso-competitor-analysis) [ Apple Ads ## March 11, 2025 ## Best practices for custom product pages with Apple Ads Find out how you can leverage CPPs to optimize your Apple Ads campaigns. ![Nisrine Khafif](/img/2025/03/Nisrine_Profile.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Nisrine Khafif ](/en/aso-blog/apple-search-ads-custom-product-pages-best-practices) [ App Keyword Research, Start ASO ## March 1, 2025 ## The step-by-step guide to app store keyword research Learn how to do app keyword research like a pro in 2026. This ASO keyword research guide helps increase visibility & beat the competition. ![Alexandra De Clerck](/img/2023/03/6dY12u8H-alexandra.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Alexandra De Clerck ](/en/aso-blog/app-store-keyword-research-aso) [ Advanced ASO, Product Updates ## February 28, 2025 ## Incrementality Analysis: Measure the true impact of ASO and paid UA With Incrementality Analysis, measure the impact of your organic ASO and paid app store marketing efforts with statistical precision. ![Georgia Shepherd](/img/2025/03/20240415-Georgia_01.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Georgia Shepherd ](/en/aso-blog/incrementality-analysis-measure-the-impact-of-aso-and-paid-ua-with-precision) [ Advanced ASO, App Market Insights, Apple Ads ## February 27, 2025 ## What is incrementality in mobile app marketing? Ready to learn how to measure the impact of your organic and paid efforts? ![Micah Motta](/img/2025/07/20250220-Micah_Motta.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Micah Motta ](/en/aso-blog/what-is-incrementality-in-marketing) [ Artificial Intelligence (AI), Product Updates ## February 14, 2025 ## AI Screenshot Search: Find instant creative inspiration Speed up your app store creative research, find unique inspiration, and improve collaboration with the AI Screenshot Search. ![Georgia Shepherd](/img/2025/03/20240415-Georgia_01.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop) Georgia Shepherd ](/en/aso-blog/ai-screenshot-library-find-instant-creative-inspiration) [ Apple Ads, Company Updates, Product Updates ## January 20, 2025 ## AppTweak is now an Apple Ads Partner AppTweak has officially joined the ranks as an Apple Search Ads Partner! Find out what this means for you. ![Olivier Verdin](/img/2023/03/olivier_verdin.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop) Olivier Verdin ](/en/aso-blog/apple-search-ads-partner) [Page1](/en/aso-blog)[Page2](/en/aso-blog/page/2)[Page3](/en/aso-blog/page/3)Page4[Page5](/en/aso-blog/page/5)[Page6](/en/aso-blog/page/6)…[Page16](/en/aso-blog/page/16)