Google Play

Never miss an update – subscribe to our monthly newsletter!

  1. Google Play Store optimization: the ultimate guide for Android apps
    App Keyword ResearchGoogle Play

    May 16, 2025

    Google Play Store optimization: the ultimate guide for Android apps

    Check out these best ASO practices on Google Play to boost your app downloads.

    Justin Duckers Justin Duckers
  2. Play Store keyword research in 2025: best practices to skyrocket app visibility
    App Keyword ResearchGoogle PlayStart ASO

    May 9, 2025

    Play Store keyword research in 2025: best practices to skyrocket app visibility

    Boost app downloads with these top Google Play Store keyword research practices.

    Lina Danilchik Lina Danilchik
  3. How to add keywords to your app on Google Play?
    App Keyword ResearchGoogle Play

    March 28, 2025

    How to add keywords to your app on Google Play?

    Discover how you can effectively optimize keyword placement for your app on Google Play.

    Alex Moulder Alex Moulder
  4. Google Play Custom Store Listings & How to Use Them
    Advanced ASOApp Market InsightsGoogle Play

    September 1, 2024

    Google Play Custom Store Listings & How to Use Them

    Understand how Google Play’s custom store listings work & read our tips to get the most out of this feature.

    Simon Thillay Simon Thillay
  5. Google I/O 2024 Highlights: AI & Google Play Updates
    Advanced ASOGoogle Play

    May 23, 2024

    Google I/O 2024 Highlights: AI & Google Play Updates

    Catch the key highlights from Google I/O 2024 focusing on AI and Google Play updates.

    Simon Thillay Simon Thillay
  6. App Store Optimization (ASO) Checklist for Google Play
    Google PlayStart ASO

    April 11, 2024

    App Store Optimization (ASO) Checklist for Google Play

    Use this ASO checklist to increase your app’s visibility on Google Play.

    Sukanya Sur Sukanya Sur
  7. 10 Key Differences in ASO Between App Store & Google Play
    Google PlayStart ASO

    January 24, 2024

    10 Key Differences in ASO Between App Store & Google Play

    Explore the key differences in app marketing and ASO between Google Play vs App Store to boost your app’s visibility …

    Taya Franchville Taya Franchville
  8. Google I/O Announcements 2023: Recap
    Advanced ASOApp Market InsightsArtificial Intelligence (AI)Google Play

    May 12, 2023

    Google I/O Announcements 2023: Recap

    Read this blog recap about the biggest announcements from Google I/0 2023.

    Simon Thillay Simon Thillay
  9. Why is Android Vitals Important for ASO?
    Advanced ASOGoogle Play

    April 11, 2023

    Why is Android Vitals Important for ASO?

    Learn how Android vitals can improve your ASO game.

    Justin Duckers Justin Duckers
  10. What are the Different Traffic Sources of Google Play & iOS?
    Advanced ASOGoogle Play

    January 23, 2023

    What are the Different Traffic Sources of Google Play & iOS?

    Discover the different traffic sources of Google Play and iOS.

    Suleika Vanmaele Suleika Vanmaele
  11. A Guide to Google Play Store Listing Experiments
    Advanced ASOGoogle Play

    September 26, 2022

    A Guide to Google Play Store Listing Experiments

    Gain insights into Google Play Store listing experiments to improve your app performance.

    Anthony Ansuncion Anthony Ansuncion
  12. Google Play Promotional Content (LiveOps): Best Practices
    Advanced ASOGoogle Play

    August 30, 2022

    Google Play Promotional Content (LiveOps): Best Practices

    Learn how Google Play’s promotional content can boost your app user engagement.

    Ian Pernia Ian Pernia
  13. Beginner’s Guide to App Localization on Google Play
    App LocalizationGoogle Play

    June 2, 2022

    Beginner’s Guide to App Localization on Google Play

    Learn about app localization on Google Play and the locales your app can appear in.

    Ian Pernia Ian Pernia
  14. Google Play Announcements: ASO 2.0 is Here!
    Advanced ASOGoogle Play

    May 19, 2022

    Google Play Announcements: ASO 2.0 is Here!

    Learn about the significant updates and new product features arriving on Google Play in 2022.

    Simon Thillay Simon Thillay
  15. A Comprehensive List of Google Play Tags
    Google Play

    January 3, 2022

    A Comprehensive List of Google Play Tags

    Find the complete list of Google Play tags in this blog.

    Alexandra De Clerck Alexandra De Clerck
  16. Why Is My App Losing Organic Downloads (iOS & Google Play)?
    Advanced ASOGoogle Play

    December 3, 2021

    Why Is My App Losing Organic Downloads (iOS & Google Play)?

    Seeing your app lose downloads might be concerning at first, as downloads are one of the most important KPIs for …

    Galy Haleblian Galy Haleblian
  17. Google Play’s Metadata Policy Changes: What Happened?
    App Market InsightsGoogle Play

    November 3, 2021

    Google Play’s Metadata Policy Changes: What Happened?

    In April 2021, Google announced some significant changes concerning “guidance to improve your app quality and discovery on Google Play” …

    Madeleine Hoy Madeleine Hoy
  18. Tips to Get Your App Featured on the App Store & Google Play
    Advanced ASOApp Market InsightsGoogle Play

    October 11, 2021

    Tips to Get Your App Featured on the App Store & Google Play

    Follow these expert tips to get featured on the app stores.

    Agathe Pradat Agathe Pradat
  19. Check Out Google Play Tags in AppTweak’s Live Search
    Google PlayProduct Updates

    September 30, 2020

    Check Out Google Play Tags in AppTweak’s Live Search

    Today, when you search for a keyword in the Play Store, you will sometimes find a series of tags that …

    Marie-Laure Cruyt Marie-Laure Cruyt