--- static_export_time: "2026-08-11T15:21:22+00:00" title: "App Keyword Research for ASO & Apple Search Ads" description: "Discover expert tips and best practices on the topic of App Store Keyword Research, that will help you increase your visibility and downloads." url: "/en/aso-blog/topic/keyword-research" locale: "en-US" --- # App Keyword Research #### Never miss an update – subscribe to our monthly newsletter! Search into posts... [All Categories409](/en/aso-blog)[Start ASO25](/en/aso-blog/topic/start-aso)[Reviews and Ratings13](/en/aso-blog/topic/reviews-and-ratings)[Product Updates88](/en/aso-blog/topic/apptweak-releases)[Guest Insights30](/en/aso-blog/topic/guest-blog)[Google Play27](/en/aso-blog/topic/google-play)[Events9](/en/aso-blog/topic/events)[Company Updates20](/en/aso-blog/topic/company-announcements)[Artificial Intelligence (AI)27](/en/aso-blog/topic/artificial-intelligence-ai)[Apple Ads38](/en/aso-blog/topic/search-ads)[App Marketing11](/en/aso-blog/topic/app-marketing)[App Market Insights101](/en/aso-blog/topic/app-market-insights)[App Localization15](/en/aso-blog/topic/localization)[App Keyword Research19](/en/aso-blog/topic/keyword-research)[Advanced ASO80](/en/aso-blog/topic/advanced-aso) 1. [ App Keyword ResearchApp Market Insights July 10, 2026 Which platforms offer an API for app store data? Get the breakdown of native and third-party API tools. Learn what data you can access, use cases, limits, and how … ![Micah Motta](/img/2025/07/20250220-Micah_Motta.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Micah Motta ](/en/aso-blog/app-store-api-tools) 2. [ App Keyword ResearchStart ASO April 2, 2026 The best app keyword research tools in 2026 Discover the best ASO keyword research tools to boost your ASO, find high-value keywords, analyze competitors, and grow your app … ![Oriane Ineza](/img/2023/03/oriane.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Oriane Ineza ](/en/aso-blog/best-aso-keyword-research-tools) 3. [ App Keyword ResearchApp MarketingArtificial Intelligence (AI) January 19, 2026 How AI is changing relevance in app store search How AI is reshaping app store relevance and what it means for ASO ![Micah Motta](/img/2025/07/20250220-Micah_Motta.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Micah Motta ](/en/aso-blog/ai-reshaping-app-store-relevance) 4. [ App Keyword ResearchGoogle Play May 16, 2025 Google Play Store optimization: the ultimate guide for Android apps Check out these best ASO practices on Google Play to boost your app downloads in 2026. ![Justin Duckers](/img/2023/03/justin-1.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Justin Duckers ](/en/aso-blog/aso-for-google-play-app-store-optimization-guide-for-android) 5. [ App Keyword ResearchGoogle PlayStart ASO May 9, 2025 Play Store keyword research in 2026: best practices to skyrocket app visibility Boost app downloads with these top Google Play Store keyword research practices. ![Lina Danilchik](/img/2025/01/Lina_headshot.jpeg?auto=format%2Ccompress&w=300&h=300&fit=crop)Lina Danilchik ](/en/aso-blog/play-store-keyword-research) 6. [ App Keyword ResearchGoogle Play March 28, 2025 How to add keywords to your app on Google Play? Discover how you can effectively optimize keyword placement for your app on Google Play. ![Alex Moulder](/img/2023/03/tHQJaHcm-alex-m.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Alex Moulder ](/en/aso-blog/how-to-add-keywords-to-apps-on-google-play) 7. [ App Keyword ResearchStart ASO March 1, 2025 The step-by-step guide to app store keyword research Learn how to do app keyword research like a pro in 2026. This ASO keyword research guide helps increase visibility … ![Alexandra De Clerck](/img/2023/03/6dY12u8H-alexandra.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Alexandra De Clerck ](/en/aso-blog/app-store-keyword-research-aso) 8. [ App Keyword Research September 5, 2024 The Most Popular App Store Keywords of 2024 Find out the top 20 most popular keywords on the App Store for the first half of 2024. ![Oriane Ineza](/img/2023/03/oriane.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Oriane Ineza ](/en/aso-blog/the-most-popular-app-store-keywords) 9. [ App Keyword ResearchProduct Updates August 5, 2024 4 Ways to Monitor Performance of All Your Ranked App Store Keywords Identify the keywords driving the most downloads with AppTweak's All Ranked Keywords performance. ![Lucas Riedinger](/img/2023/04/18102021-Lucas_Riedinger.jpg?auto=format%2Ccompress&w=150&h=200&fit=crop)Lucas Riedinger ](/en/aso-blog/overall-keyword-report-monitor-all-your-ranked-keywords) 10. [ App Keyword Research August 18, 2023 How to Conduct Effective App Keyword Research on AppTweak Learn how you can use AppTweak to discover valuable keyword opportunities for your app. ![Lucas Riedinger](/img/2023/04/18102021-Lucas_Riedinger.jpg?auto=format%2Ccompress&w=150&h=200&fit=crop)Lucas Riedinger ](/en/aso-blog/how-to-conduct-keyword-research-on-apptweak) 11. [ App Keyword ResearchApple Ads June 6, 2023 How to Choose Keywords for Apple Ads Campaigns? Learn how to choose the most effective keywords to maximize the performance of your Apple Ads campaigns. ![Suleika Vanmaele](/img/2023/03/24112022-Suleika_Vanmaele.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Suleika Vanmaele ](/en/aso-blog/how-to-choose-keywords-for-apple-search-ads-campaigns) 12. [ App Keyword ResearchApple Ads February 3, 2023 How Search Ads Can Boost Your Organic Keyword Rankings Find out how Apple Search Ads can help you grow your organic keyword rankings. ![Lucas Riedinger](/img/2023/04/18102021-Lucas_Riedinger.jpg?auto=format%2Ccompress&w=150&h=200&fit=crop)Lucas Riedinger ](/en/aso-blog/how-search-ads-can-boost-your-apps-organic-keyword-rankings) 13. [ App Keyword Research November 4, 2022 Most Popular App Store Keywords During Holiday Season Discover the most popular keywords on the App Store during the holiday season. ![Oriane Ineza](/img/2023/03/oriane.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Oriane Ineza ](/en/aso-blog/most-popular-app-store-keywords-during-holiday-season) 14. [ App Keyword Research June 29, 2022 How to Find Long-Tail Keywords for ASO? Discover why long-tail keywords are crucial in ASO. ![Sukanya Sur](/img/2023/03/sukanya.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Sukanya Sur ](/en/aso-blog/how-to-improve-aso-with-long-tail-keywords) 15. [ App Keyword Research April 27, 2022 Brand vs. Generic Keyword Optimization for App Store Search Discover the significance of both generic and brand keywords for your app's visibility. ![Taya Franchville](/img/2023/03/21062022-Taya_Franchville.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Taya Franchville ](/en/aso-blog/brand-vs-generic-breakdown-in-app-store-search) 16. [ App Keyword Research March 23, 2022 Optimizing Your App Title: Keywords vs. Brand Name In this blog, we dive into the benefits and risks of adding generic vs branded keywords to your app title. ![Galy Haleblian](/img/2023/03/galy_haleblian.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Galy Haleblian ](/en/aso-blog/optimizing-your-app-title-keywords-vs-brand-name) 17. [ App Keyword ResearchGuest Insights August 1, 2021 Measuring the Effects of App Updates on Keyword Visibility Discover the optimal app metadata update frequency on iOS & Android. ![Roni Rechanik](/img/2023/03/roni-rechanik.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Roni Rechanik ](/en/aso-blog/measuring-the-effects-of-app-updates-on-keyword-visibility) 18. [ App Keyword Research January 17, 2021 Do Singular or Plural Keywords Rank Differently in ASO? Find out whether you should target singular or plural keywords while optimizing your app's metadata. ![Florentin Zachary](/img/2023/03/9BYuH7th-florentin.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Florentin Zachary ](/en/aso-blog/do-singular-or-plural-keywords-rank-differently-in-aso) 19. [ Advanced ASOApp Keyword Research March 14, 2020 How to Optimize Your iOS Keyword Field Read these best practices on how to optimize your app's keyword field on iOS. ![Gwenaëlle Kollegger](/img/2023/03/gwenaelle-kollegger.jpg?auto=format%2Ccompress&w=300&h=300&fit=crop)Gwenaëlle Kollegger ](/en/aso-blog/how-to-optimize-your-ios-keyword-field)