It was all over the news, the Apple Worldwide Developers Conference (WWDC) 2014 took place on 2 – 6 June in San Francisco. Among many other announcements, Apple unveiled its new Operating Systems iOS8 and OSX10.10. New tools for developers were also introduced. We will review the major changes that will actually have an impact on App Store Optimization. Are you ready? Let’s do this! iOS8: the big change? It’s official; the Apple App Store …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||Events||1.5.8||February 18, 2017||4.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the Play Store algorithm. You can use up to 30 characters so try to add a few important keywords in your title. This will increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 928 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
You could add some screenshots.
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We only found 2 screenshots. It is recommended to use all 8 available slots. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first screenshots as they will be displayed in the Search Results on the Play Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.5.8 released on February 18, 2017
* New category for Kids & Family
* Improved performance
* Minor bug fixes
Version 1.5.6 released on January 25, 2017
Version 1.5.5 released on January 08, 2017
Version 1.5.4 released on November 21, 2016
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Hapcast lets businesses (or anyone) post quick notices—called "Haps"—about their Sales, Events, Daily Specials, or anything that is happening. They tell you what they have going on and you decide what tickles your fancy, rocks your socks, or flips your pancakes!!
· Find a Sale
· Discover an Event
· Learn about Daily Deals
· Identify Fun Stuff going on around you
Haps are always fresh, never stale. Other apps give you static info . . . we give you current. When the sale or event is over, the Hap is gone, so you never have to worry about old out-of-date info cluttering things up.
You also don’t have to worry about joining or “following” anything in order to see notifications of all the great deals and info on Hapcast. Businesses and organizations post their Haps . . . you view them and find what interests you today. No muss, no fuss.
Hapcast, it’s what’s happening!
Hapcast Ranking History | Events
Hapcast daily app ranking in Events category for the last 30 days.
Hapcast Worldwide Rankings | Events
Hapcast rankings per country in Events category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
This week, Laurie Galazzo, our Inbound Marketing Manager, has answered the questions of Artyom Dogtiev from BusinessofApps. Here’s a preview of the interview. Read the full discussion right here. App Store Optimization (ASO) has become one of the major app marketing techniques. ASO is what drives native traffic for mobile apps on both iTunes App Store and Google Play. It’s equally important for a small indie app developer and a big app company powerhouse to …