ASO Webinars Stay up to date with the latest ASO news and trends with our webinar series

Mobile marketing pitfalls to avoid during your mobile app launch

Get the most out of your mobile marketing campaigns. A discussion on mobile app growth strategies & insights from seasoned industry experts.

The Impact of iOS 14 on ASO and Performance Marketing

iOS14 is live that’s why we partnered with Phiture to show you in detail what has changed, the upcoming updates to IDFA, and how this will impact your ASO and performance marketing strategy.

How to get your app featured in the App Store and measure the impact?

Getting your app featured in the Apple Store requires a lot of hard work. That’s why we’ve highlighted a list of things you should know before submitting your request to Apple. We’ve also included a section to help you measure the impact of a featured story on your app’s visibility.

iOS 13 Recap: Apple Arcade, dark mode and more

iOS 13 was released on September 19th and along came some changes such as Apple Arcade Games and dark mode. Watch this webinar to learn how you should adapt your ASO strategy for iOS 13.

Tips to optimize your screenshots and examples

Your screenshots are one of the most important elements on your app page and help users decide whether or not to download your app. Watch this webinar to learn the main differences between iOS and Google Play, portrait versus landscape orientation, A/B testing and best practices.

Similar Apps: What they are and how to measure their impact on AppTweak

In this webinar we explain everything related to Similar Apps. What are they, how to estimate the impact of similar apps on your app’s visibility and what can you do to influence similar apps? Watch now to learn more!

App Marketing Insights: Seasonality, Top Charts & Category Rankings

We’re introducing AppTweak’s latest feature Market Intelligence to help you spot new growth opportunities for your app or game. Discover how you can analyze trends across countries or categories and learn how to adapt your ASO strategy based on seasonality trends.

How to identify and monitor your mobile app competitors

A good competitive research is essential for a strong ASO strategy because it can provide you with relevant insights about the category, how to differentiate your app, and also it can help you understand more about your customers. Watch this webinar and let us teach you how to run a detailed competition analysis!

How to spy on your competitors A/B tests

Learn how to identify your competitor's A/B tests in the Google Play Store and also learn some best practices and strategies to improve your mobile apps and games A/B tests

How ASO complements your UA strategy

AppTweak’s Head of ASO explains in more detail how ASO should be part of any UA strategy. Not only can ASO result in an increase in organic downloads of 35-40% and a higher retention rate, optimizing your app page and improving your conversion rate will also positively impact your paid UA campaigns.

How to get started with ASO

Getting started with ASO requires a quick understanding of the factors that contribute to the app’s visibility and downloads. This webinar focusses on how to formulate an ASO plan and define metrics to track performance.