Apple Search Ads Manager

Scale your Apple Search Ads campaigns worldwide

Leverage advanced keyword research, competitor intelligence, and automation to maximize ROAS for Apple Search Ads.

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Join the 2,000+ mobile leaders who trust us

Drive incremental growth for Apple Search Ads with the power of ASO

Align organic & paid campaigns in one platform
Easily discover 1,000+ new keywords
Optimize performance with smart automation

TRUSTED APP STORE EXPERTISE

Now an Apple Search Ads Partner

As an Apple Search Ads Partner we are committed to empowering app marketers with the best data, tools and support to improve their organic and paid performance on the App Store.

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view paid organic campaigns in one view — **Align your paid and organic campaigns in one view**
Accelerate data-driven decisions by viewing ASO and Apple Search Ads metrics side by side, without switching platforms. Leverage competitor insights like impression share and historical performance to holistically evaluate keyword performance, optimize bids, and outperform competitors—all in one view.

aso & asa combined

Align your paid and organic campaigns in one view

Accelerate data-driven decisions by viewing ASO and Apple Search Ads metrics side by side, without switching platforms. Leverage competitor insights like impression share and historical performance to holistically evaluate keyword performance, optimize bids, and outperform competitors—all in one view.

apptweak ai powered tools for keyword suggestions — **Discover high-value keywords to expand your reach**
Leverage AppTweak’s AI-powered keyword suggestions and keyword picking tools to expand your reach worldwide. Discover high-value branded and generic keywords with advanced features like Keyword Clusters to enhance your discovery campaigns and scale.

keyword discovery

Discover high-value keywords to expand your reach

Leverage AppTweak’s AI-powered keyword suggestions and keyword picking tools to expand your reach worldwide. Discover high-value branded and generic keywords with advanced features like Keyword Clusters to enhance your discovery campaigns and scale.

Case Study

How SoundCloud increased ROAS for non-branded keywords by 190%

Read the whole story

search ads page - Combine MMP data with Apple Search Ads — **Optimize towards your business goals**
Combine MMP data with Apple Search Ads insights for a complete funnel view. Optimize campaigns based on high-value post-install events, refining keyword targeting and bid strategies to improve ROAS.

mmp integrations

Optimize towards your business goals

Combine MMP data with Apple Search Ads insights for a complete funnel view. Optimize campaigns based on high-value post-install events, refining keyword targeting and bid strategies to improve ROAS.

search ads page automate bidding and budget allocation — **Scale with smart automation**
Leverage data-driven automation to scale your campaigns with smart preset and custom rules. Automate bidding, budget allocation, and keyword management to ensure continuous alignment with your growth strategy, optimizing for maximum ROAS—all while minimizing manual effort.

automation

Scale with smart automation

Leverage data-driven automation to scale your campaigns with smart preset and custom rules. Automate bidding, budget allocation, and keyword management to ensure continuous alignment with your growth strategy, optimizing for maximum ROAS—all while minimizing manual effort.

automation presets

Optimize: Increase bids for high-potential keywords

Automatically increase bids for cost-efficient keywords with low CPA and impression share growth potential, to optimize spend and scale on high-opportunity keywords.

Optimize: Decrease bids for high-cost keywords

Optimize budget allocation by automatically reducing bids on high-cost keywords with CPA that exceeds the campaign average.

Protect: Increase bids if top performers lose visibility

Gradually increase bids on important search terms if their impression share drops below 90% to keep your top keywords visible and competitive.

track the budget of asa campaign with automation

Monitor: Track campaign budget saturation

Receive alerts when your campaign spend has reached its daily budget to monitor saturation and make adjustments, allowing campaigns to reach their full potential.

custom product pages

Optimize with Custom Product Pages

Easily track and analyze the performance of Custom Product Pages connected to your ad groups directly in AppTweak, and take advantage of our team of App Growth Consultants to design tailored Custom Product Pages that drive results.

search ads page create granular reports on campaign performance and make data-driven decisions — **Stay in control with clear reporting**
Track and optimize campaign performance with both aggregated and granular reports. Leverage smart auditing tools to identify discrepancies, ensure accuracy, and make data-driven adjustments for continuous improvement.

reporting & auditing

Stay in control with clear reporting

Track and optimize campaign performance with both aggregated and granular reports. Leverage smart auditing tools to identify discrepancies, ensure accuracy, and make data-driven adjustments for continuous improvement.

Image - ASO Consulting - Agathe & Madeleine

consulting services

Your campaigns, managed by our experts

Leverage our consulting services and data science expertise for personalized Apple Search Ads solutions. We can help with strategic campaign creation, bid management, custom product page creation, creative testing, and more to improve your conversion rates and campaign results.