App Store Optimization (ASO) is getting increasingly popular while the app store market is dominated by two major actors: Apple and Google. Both of these stores have their own specificities that need to be understood in order to build a strong ASO strategy. This article underlines the 3 biggest ASO differences. Read the rest of this post on AppLift blog. Since the apparition of mobile applications, two app stores clearly shape the mobile app ecosystem. Of course, …
United States / US English
|Store||Category||Version||Last Update||Avg. ratings|
|Android||Sports||2016.4.5||July 25, 2017||4.35|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the Play Store algorithm. You can use up to 30 characters so try to add a few important keywords in your title. This will increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 665 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have 17 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 2016.4.0.2 released on April 16, 2017
Version 2016.4.1 released on April 28, 2017
Version 2016.4.2 released on May 16, 2017
We appreciate your feedback and we’re always looking to improve the NBA app. This update includes:
• NBA Playoffs 2017 - Schedule for The Finals added to the Games view.
• Other bug fixes/ performance enhancements.
Version 2016.4.3 released on May 19, 2017
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Follow NBA with the all new NBA app, the award-winning official FREE app of the NBA!
- Updated design for a better user experience.
- Newly designed Game Schedule, Game Detail, Top Stories, Video, Standings, Teams, and Players.
The official FREE app of the NBA!
- See schedules to check live scores, game times of NBA Summer League.
- Customize your experience by following your favorite teams and players.
- Stay up-to-date with the latest NBA news and Top Stories.
- Watch top plays from around the league with video highlights and recaps.
- Follow league standings for the whole NBA.
Enjoy the GAME!
NBA Ranking History | Sports
NBA daily app ranking in Sports category for the last 30 days.
NBA Worldwide Rankings | Sports
NBA rankings per country in Sports category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
Once again, we’re having the pleasure to collaborate with AppLift - mobile app marketing platform. This guest post reviews the four most important things to do before your app launch. A great pre-launch strategy can help growing your user base before the app is even on the store yet. Read the rest of this post on AppLift blog. As an app developer or marketer, do you know how important it is to have strong app launch strategy? …