Today we’re having the pleasure to read Peter Godtfredsen’s answers on our App Store Optimization (ASO) interview. Peter founded Mobtimizers together with Brian Kjaerulff, another of our ASO experts. Read his app marketing tips below! 1. Tell us a bit about yourself and your company? I’ve always strived for a creative outlet in my work, beginning with music and art and moving onto design and data analysis. Joining forces with my business partner Brian Kjaerulff, …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||Events||1.4||December 16, 2017||2.6|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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Make sure you have added relevant and strong keywords to optimize your discoverability. Check out our Keywords Analysis to find the best keywords for your app
- ● App Description
Your app description seems to be too short.
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It's only 272 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
You could add some screenshots.
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We only found 2 screenshots. It is recommended to use all 8 available slots. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first screenshots as they will be displayed in the Search Results on the Play Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.4 released on December 16, 2017
Bug fixes & Improvements
Version 1.3 released on August 24, 2017
Version 1.2 released on May 12, 2017
Brand specific updates & App Title changes
Version 1.0 released on October 07, 2016
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Deloitte Meetings App keeps you connected to colleagues and content during Deloitte Meetings and Events. Download this app ahead of arrival to your meeting or event. This app allows you to access real time meeting agendas, personalized schedules, speaker bios, and more.
Deloitte Meetings Ranking History | Events
Deloitte Meetings daily app ranking in Events category for the last 30 days.
Deloitte Meetings Worldwide Rankings | Events
Deloitte Meetings rankings per country in Events category.
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This week, we had the pleasure to interview Frederic Delga, Business Strategy Director at MobPartner, to discuss about mobile advertising and paid acquisition. With the increasing number of apps in the App Store and the fierce competition, it is sometimes necessary to use paid acquisition in complement to App Store Optimization, if the budget allows it, in order to have a successful App Marketing strategy. What’s makes MobPartner’s ad network unique? MobPartner is a pay for performance mobile marketing …