App Store Optimization (ASO) is getting increasingly popular while the app store market is dominated by two major actors: Apple and Google. Both of these stores have their own specificities that need to be understood in order to build a strong ASO strategy. This article underlines the 3 biggest ASO differences. Read the rest of this post on AppLift blog. Since the apparition of mobile applications, two app stores clearly shape the mobile app ecosystem. Of course, …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||News & Magazines||2.6.1||December 25, 2017||4.03|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the Play Store algorithm. You can use up to 30 characters so try to add a few important keywords in your title. This will increase your discoverability. Use our Keywords Analysis to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 330 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have 6 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 2.6.1 released on December 25, 2017
We’re busy working on an entirely new experience to NPR News, but we wanted to bring a few long awaited updates to the current experience in the meantime. This release includes improvements to the following areas:
• Push Notifications - subscribe to receive alerts on breaking news and other unique content
• Station Streaming
• Overall performance and stability improvements - we squashed several bugs, while making changes that should provide a smoother experience throughout
Version 2.6.2 released on November 07, 2017
Android 8.0 support is here. This release will address a bug that was introduced in Oreo, where users may have experienced issues live streaming their favorite member station. Happy listening!
Version 2.5.6 released on June 04, 2014
Version 2.2.1 released on February 01, 2012
We are happy to announce we have a listening widget. Finally!
The player and playlist experiences have been streamlined. We've hopefully fixed some of the playlist issues around listening to entire programs and cleaned up some other pesky bugs.
We've also added sponsorship to our story pages. You can learn more about the different kinds of support NPR needs to maintain itself - including corporate sponsors - here: http://www.npr.org/about/support/
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- Read, listen, or create a playlist of your favorite NPR stories and share with friends.
- Hear live streams from hundreds of NPR stations: search by location (GPS) or zip code / call letters
- Listen to programs like Morning Edition, All Things Considered, Talk of the Nation, Fresh Air, and Wait, Wait…Don’t Tell Me More
NPR News Ranking History | News & Magazines
NPR News daily app ranking in News & Magazines category for the last 30 days.
NPR News Worldwide Rankings | News & Magazines
NPR News rankings per country in News & Magazines category.
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This guest post comes from another content collaboration with Leanplum, mobile marketing platform. If you’re struggling to get more app users, this article is for you. Learn how to boost your app downloads effectively for free with these 5 tactics. Read the entire post on Leanplum’s blog. If you’re reading this post, it probably means that you are about to launch a new mobile app — maybe your first one? It could also mean that …