Today, we’re having the pleasure to interview another of our ASO experts, Lee Blyth, founder of Approots (app full stack growth company). 1. Tell us a bit about yourself and your company? I’ve been working in Mobile Marketing and ASO for a long time. I’m from London (born and bred) and have been in Mobile most of my career, starting at Microsoft in 2007 when the iPhone 1 launched. My consultancy, Approots, is a full …
United States / US English
Avis - Car Rental
Avis Budget Group,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Travel||11.12||November 15, 2017||2.18|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 2193 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 11.12 released on November 15, 2017
Version 11.11 released on October 09, 2017
- Minor Bug Fixes
Version 11.10 released on September 14, 2017
- Security Enhancements - Date fix on the Loyalty activity screen
Version 11.9 released on July 06, 2017
- View rental receipts, and easily share them with your travel expense applications. - Locate gas stations and parking options using your current location or by entering an address. - See when the next Avis Courtesy Bus will arrive at 18 airports. - Quickly find your way to the Avis location from 50 major airport terminals with step-by-step directions. - View your connected car’s current location on a map. - Performance and Enhancement fixes to keep your App stable and secure.
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Avis - Car Rental Ranking History | Travel
Avis - Car Rental daily app ranking in Travel category for the last 30 days.
Avis - Car Rental Worldwide Rankings | Travel
Avis - Car Rental rankings per country in Travel category.
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App Keyword Tool
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Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
For the first time, we’re welcoming a guest post from Appsee, mobile app analytics platform. In this article Hannah gives us the checklist to complete in order to build a solid mobile user onboarding strategy. If app pros want users sticking around with their product, they need to be with them every step of the way. From the first time users open the app, app pros need to be there, providing assistance along the way. …