This week, we’re happy to collaborate once again with Steve Young from AppMasters.co. 2015 has been an intense year for the app industry: new products, new improvements and major enhancements have surfaced. Apple and Google, the two dominant players, have both released considerable developments. What impact will these changes have on App Store Optimization (ASO)? Find below 7 key ASO takeaways from 2015. Read the entire post on AppMasters blog. Looking back at 2015, can …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Food and Drink||1.0.0||August 01, 2016||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1590 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your app is still in the first version. Did you plan any updates? Users love new features.
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Version 1.0.0 released on August 01, 2016
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Introducing the Baskin-Robbins mobile app — with special deals and features designed to make every trip to Baskin-Robbins a little bit sweeter. GET BASKIN-ROBBINS DEALS You can get access to coupons and promotions right from the app! Any time there’s a special offer or flavor update, you’ll be one of the first to know about it! PAY RIGHT FROM THE APP Paying for your favorite treats is now simpler than ever. You can add and manage gift cards right from the app. Then, all you have to do is scan your app at the register and you’re good to go! You can also manage and reload your Baskin-Robbins Card right from the app. CELEBRATE MORE EVENTS There’s always a reason to celebrate at Baskin-Robbins! Stay on top of Baskin-Robbins events as well as any events that you create and manage through the app. We’ll remind you about all the upcoming birthday parties, anniversaries, play dates and any other excuses you find to celebrate! LOCATE A SHOP Whether you’re heading home from a game or wandering around after a late movie at the theater, finding the closest Baskin-Robbins is always just a tap away! SEND A MOBILE GIFT CARD You’re not the only one excited for ice cream! Feel free to send a mobile gift card to anybody with a sweet tooth. Just choose a design and send the card digitally via email or text message. BROWSE THE MENU Stay up to date with new flavors, seasonal treats, nutrition information and pink spoon ratings. In addition, using the Baskin-Robbins app lets you filter out products that contain any allergens that you or your family members may be allergic to.
Baskin-Robbins Ranking History | Food and Drink
Baskin-Robbins daily app ranking in Food and Drink category for the last 30 days.
Baskin-Robbins Worldwide Rankings | Food and Drink
Baskin-Robbins rankings per country in Food and Drink category.
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For the 3rd time, we’re having the pleasure to write on AppMasters.co blog, held by Steve Young. As you may already know, app reviews have a huge impact in the various app stores' algorithms. Therefore, reviews are an important element of App Store Optimization (ASO). It is therefore important to take action on your bad reviews. If you have no clue on how to do so, this post is for you. Find out 4 effective …