This week’s guest post goes to Whalla Labs, mobile app development company. At WWDC16, Apple introduced the arrival of Search Ads, which will be displayed in the App Store search results. But how and when will these ads appear? How will they affect App Store Optimization (ASO) and app discoverability? Everything you need to know below. Read the entire post on Whalla Labs blog. App Store discoverability: looking for a needle in a haystack App …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Games||1.0.10||September 28, 2017||0.0|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 600 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.0.10 released on September 28, 2017
Version 1.0.9 released on August 30, 2017
Version 1.0.8 released on July 23, 2017
Version 1.0.7 released on June 22, 2017
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ONE-TOUCH ARCADE RETRO 8-BIT GAME BOY™ CONSOLE GAME What if you found an old cartridge in your attic just waiting to be plugged into your vintage hand-held gaming system? Here comes Beach Defender! Stop evil octopuses from destroying your beloved village. Your fellow villagers, your friends, and your own mother are all counting on you! Wait, the whole world is counting on YOU! • GameCenter leaderboard: compete with your friends and beat them! • Infinite arcade mode to begin with (more modes coming soon) • Exclusive to App Store Note: one ad is displayed from time to time between two games
Beach Defender Ranking History | Games
Beach Defender daily app ranking in Games category for the last 30 days.
Beach Defender Worldwide Rankings | Games
Beach Defender rankings per country in Games category.
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This week’s blog post comes from Maciej from Whalla Labs (@WhallaLabs), mobile development company. Learn everything you need to know about app micro-interactions to increase your app engagement. Are you about to launch a brand new mobile app? Let’s make a quick checklist: great idea? Of course. Perfect information architecture? Checked. Bugs? None. Beautiful design? Yes. App Store Optimization (ASO)? Prepared. Micro-interactions? Wait, what? Micro-interactions are a hot topic lately and you’ve probably heard of …