This guest post is brought to us by Andrew Hubbard, founder of App Publishers Paradise: useful mobile app marketing resource. In this article, Andrew underlines the importance of App Store Optimization (ASO) in a Facebook App Install Ad Campaign. Find out how to get cheaper app installs through ASO. If you’ve ever run any sort of paid user acquisition for a mobile app, I’m sure you focused heavily on targeting the right audience and creating an …
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CAT Scale Locator
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Navigation||2.3||April 23, 2015||2.72|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description is way too short.
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You have 168 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 2.3 released on April 23, 2015
New filtering options for location based search.
Version 2.2 released on March 06, 2015
Fixed sporadic crash in "Search by CurrentLocation" Fixed bug editing "Favorites" list.
Version 2.1 released on March 05, 2015
iOS8 Compatibility Updated Search Screen Ability to search by City / State Bug fixes and performance improvements
Version 2.0 released on May 25, 2014
iOS7 compatibility Bug fixes Improved handling of location services Improved error handling in poor network conditions Fixed failure to resolve driving directions for some scale locations
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Now you can access CAT Scale locations from anywhere on your iPhone / iPad device! Easily Locate and Save locations based on your current GPS location or custom search!
CAT Scale Locator Ranking History | Navigation
CAT Scale Locator daily app ranking in Navigation category for the last 30 days.
CAT Scale Locator Worldwide Rankings | Navigation
CAT Scale Locator rankings per country in Navigation category.
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The Apple App Store is closing for 5 days during the Holiday Season, while this period is actually the busiest in terms of app downloads! We highly encourage you to update your App Store Optimization (ASO) strategy before Christmas in order to benefit from this spike. Discover our latest observations based on download data collected for over 2 years! 2017, busy year for the App Stores! Christmas time and the Holiday season are around the …