This week, we had the privilege to collaborate with Tapdaq, the famous mobile advertising platform. We proudly contributed to their blog with a new guest post on App Store Optimization. Are you struggling with your copywriting? Follow our 4 tips to come up with a great app description and increase your organic downloads. Read the rest of this article on Tapdaq blog. App Store Optimisation (ASO), or “Mobile SEO”, is getting increasingly popular as the number of available …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Productivity||2.6.4||December 04, 2017||4.5|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 670 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 2.6.4 released on December 04, 2017
What’s new in Cortana 2.6.4: • Enhanced Upcoming view for better calendar and missed reminders management. • Enhanced listening mode for better usability. • Canada locale support. Thanks for using Cortana!
Version 2.6.3 released on November 20, 2017
What’s new in Cortana 2.6.3 • A brand new way to submit your feedback through the app. What’s on your mind? Tell us. • Canada locale support. Thanks for using Cortana!
Version 2.6.2 released on November 09, 2017
What’s new in Cortana 2.6.2: • Bug fix to make the experience more smooth. Thanks for using Cortana!
Version 2.6.1 released on November 06, 2017
What’s new in Cortana 2.6.1: • This update optimizes Cortana’s ability to help you on the Harman Kardon Invoke smart speakers. Thanks for using Cortana!
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Get Cortana and never miss a beat! Bring your personal assistant to your phone to help you keep track of the important stuff wherever you are, across your devices. Set a reminder on your PC to pick something up at the store and she’ll alert you on your phone when you get there. If traffic’s a mess and you need to leave early to make that meeting, Cortana’s got your back. If you need to find a fast answer or info on a flight or package, just ask. And Cortana is a truly personal assistant who gets to know you better all the time so she can help track the things you’re passionate about, like your favorite artist or sports team, and give you smarter recommendations.
Cortana Ranking History | Productivity
Cortana daily app ranking in Productivity category for the last 30 days.
Cortana Worldwide Rankings | Productivity
Cortana rankings per country in Productivity category.
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App Keyword Tool
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Today’s guest post comes from Timur Taepov, Founder of JustForward.co – App Marketing Agency. In this post, Timur shows us how creating a podcast can leverage your app marketing strategy and drive organic downloads to your app. App marketing is getting more expensive The number of apps in app stores is increasing drastically every day. According to Statista, as of May 2015, there are 1.5 million apps in Google Play and 1.4 million apps in …