Today’s guest post is a little special. It is brought to us by Maximilian Lehmann, App Store Optimization expert at ASO-Perform-Apps (German ASO consulting company). In his post, Maximilian offers us the results of 5 very interesting ASO keywords experimentations he made on the App Store. His objective was to try understanding the recent Apple App Store algorithm changes. Find out his 5 insightful discoveries right away. The Apple App Store, a complex and ever-growing …
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Hotspot: Happy Hour On Demand
Hotspot Studios Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Food and Drink||4.64||June 07, 2016||3.72|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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You can improve it by adding a few relevant keywords. Check out our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 698 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 4.64 released on June 07, 2016
- Bug Fixes
Version 4.62 released on May 14, 2016
- Presale support - Bug Fixes
Version 4.61 released on April 16, 2016
- Added Swipe & Match for events - Bug Fixes
Version 4.60 released on April 06, 2016
- Added ability to add tip for events - Bug Fixes
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Hotspot partners with local bars to save you time and money when you buy drinks through the app. Here's how it works: 1. Search the largest, most up-to-date list of drink specials and happy hours in your area 2. Save over 50% when you pay for your drink through the app 3. Earn free drinks when you text friends to meet up through Hotspot 4. Show your voucher to the server to redeem your drinks Hotspot is currently only available in select cities. Let us know if you'd like us to come to yours! A note on battery – Hotspot is extremely power efficient. But, as with all apps of this type, please note that continued use of GPS running in the background can dramatically decrease battery life.
Hotspot: Happy Hour On Demand Ranking History | Food and Drink
Hotspot: Happy Hour On Demand daily app ranking in Food and Drink category for the last 30 days.
Hotspot: Happy Hour On Demand Worldwide Rankings | Food and Drink
Hotspot: Happy Hour On Demand rankings per country in Food and Drink category.
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App reviews are gaining more and more importance in terms of ASO. Especially since the last change in the App Store algorithm, aiming at “humanizing” the app world… Like a small tree in the tropical rainforest… Today, there’s more than 1000 new mobile apps launched everyday and a total of over 1,000,000 in the App Store. Your app stands no chance to be seen by users if you don’t work on several factors in order …