This week, Laurie Galazzo, our Inbound Marketing Manager, has answered the questions of Artyom Dogtiev from BusinessofApps. Here’s a preview of the interview. Read the full discussion right here. App Store Optimization (ASO) has become one of the major app marketing techniques. ASO is what drives native traffic for mobile apps on both iTunes App Store and Google Play. It’s equally important for a small indie app developer and a big app company powerhouse to …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Productivity||6.4||May 04, 2017||3.8|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1866 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 6.4 released on May 04, 2017
Minor enhancements & bug fixes
Version 6.3 released on March 02, 2017
- Optimizations for phones with larger screens (iOS App Store only) - Updates to Contact Us and Talk to TWC - Minor enhancements and bug fixes
Version 6.3.10 released on March 17, 2017
• This release resolves issues causing the app to crash for a small number of users on iOS 9.x.
Version 6.3.9 released on March 13, 2017
- This release resolves issues causing the app to crash for a small number of users on iOS 9.x.
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Charter Communications, Time Warner Cable and Bright House Networks are now one company, and soon you’ll get to know us by the name Spectrum. This app is for customers in the former Time Warner Cable service area. Use My TWC® mobile app to manage your account and services, including review and pay your bill, get detailed billing information, and troubleshoot equipment for service issues, manage your existing service appointments and access Phone voicemail. Billing - View your bill summary, payment history, recent activity and last 6-month statements - Pay your bill using a credit card, debit card, checking account or savings account * - Schedule a future payment without waiting for a due date - Setup recurring payments using AutoPay and paperless billing preferences Troubleshooting - Activate your new set-top-box, modem & Digital Adapter - Check equipment connection status and troubleshoot service issues by reauthorizing equipment Services - Check your full list of existing services and equipment - Add or upgrade TWC services from the app Appointments - View/reschedule/cancel your existing service appointments - Manage your appointment notification preferences for existing appointments VoiceZone® - Receive notifications for new phone voicemails - Listen to and manage your phone voicemail - Use Call Forwarding to forward your phone when you¹re on the go Contact Us - Use Virtual Assistant to get answers about your services. - Schedule a call-back using Talk to TWC. You don¹t need to wait on hold, we¹ll connect you with an agent when you’re available. - Chat lets you text chat with a live representative for help on all your service questions. Other Features - Find TWC WiFi® Hotspots near you - Find TWC Stores near you - Access the TWC Channel Guide *Hawaii customers cannot make payments with checking and savings accounts
My TWC® Ranking History | Productivity
My TWC® daily app ranking in Productivity category for the last 30 days.
My TWC® Worldwide Rankings | Productivity
My TWC® rankings per country in Productivity category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
We had the pleasure to collaborate again Andrew Hubbard, founder of App Publishers Paradise: useful mobile app marketing resource. Our guest post outlines 3 new iOS9 key features that were introduced during the WWDC15 keynote. Every app developer or marketer should take these into account in their app marketing strategy. Here’s a sneak peek of our article. Read the rest of this article on App Publishers Paradise blog. The annual Apple’s Worldwide Developers Conference Keynote was held this …