This guest post is brought to us by Andrew Hubbard, founder of App Publishers Paradise: useful mobile app marketing resource. In this article, Andrew underlines the importance of App Store Optimization (ASO) in a Facebook App Install Ad Campaign. Find out how to get cheaper app installs through ASO. If you’ve ever run any sort of paid user acquisition for a mobile app, I’m sure you focused heavily on targeting the right audience and creating an …
United States / English
AT&T Services, Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Utilities||5.2||January 31, 2017||3.59|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1275 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have screenshots with the optimized screen dimensions for each device. We hope that users can see how great your app is. Make sure that your first two screenshots showcase your best features, as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 5.2 released on January 31, 2017
Version 5.2.1 released on February 08, 2017
Version 5.2.2 released on February 10, 2017
Version 5.2.3 released on March 14, 2017
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There’s a faster way. Get more done with the myAT&T app. myAT&T lets you manage your AT&T Wireless, U-verse®, home phone and Internet accounts with your iPhone, iPad or iPod Touch. Billing and Payments: • View and pay your bill • View activity since last wireless bill including bill and payment history • Manage bill ready notifications • Enroll and manage paperless billing • Set up and manage AutoPay • Manage stored payment profiles Manage your plan and services: • View wireless voice, text, and data usage (including rollover data) • Mobile Share customers can view, compare and change their wireless plan • Add or remove wireless account services • Review wireless rate plan details • Access U-verse service details and plan information • Manage U-verse voice features like caller ID on TV and Locate me • Trouble logging in? Recover your User ID and reset your password • View U-verse voice and television usage • Reset your wireless voicemail password • Set customized usage alerts for wireless accounts • Manage U-verse technician appointments • Move U-verse service • Get help for your AT&T services Shop: • Find AT&T store locations and schedule appointments • Shop in the app, and then stop by your local AT&T store to pick up your products
myAT&T Ranking History | Utilities
myAT&T daily app ranking in Utilities category for the last 30 days.
myAT&T Worldwide Rankings | Utilities
myAT&T rankings per country in Utilities category.
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App Keyword Tool
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Your app is great, your icon stands out, your screenshots are done… it’s now time to write your description! I know, I know… it’s not the most exciting part, but it is still a very important factor to work on in your App Marketing strategy. Let me help you with these 5 tips to write the best description possible… Why description matters… A LOT Description copy can be really tricky. Optimizing it is however a …