Thomas Sommer, head of content marketing at AppLift, shares his thoughts on the Apple Watch, 3 months after its controversial launch. According to him, this new device is a great opportunity for anyone wishing to take a step further in the mobile world. He even compares the Watch to Goku’s (for Dragon Ball Z fans) Gravity Machine. Discover how. Three months after its launch, the Apple Watch hasn’t left anyone unmoved and seems to crystalize …
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|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Shopping||4.7.0||September 28, 2017||4.82|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1163 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Great! You have released a new version of your app less than 3 months ago.
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Version 4.7.0 released on September 28, 2017
Find in Store: Love something you saw in the app but want to try before you buy? No problem. Now, you can use the app to see if that item you want is available in a store nearby, so you can go check it out in person. Have a must-have feature that you want to see next? Tell us about it by emailing email@example.com. We’re all ears!
Version 4.6.0 released on August 14, 2017
Shop All Brands in One App: Miss shopping our sister brands? Well you’re in luck, because now you can easily switch between Old Navy, Gap, Banana Republic, and Athleta all in one seamless experience. We read all your feedback, so email us at firstname.lastname@example.org anytime and stay tuned for the next update!
Version 4.5.0 released on June 15, 2017
Product Sharing: See something you like but want a second opinion? Now you can easily share products with friends and family via email or messaging and social media apps. Credit Card: Credit card management just got an upgrade! Set-up account-related push notifications so you’ll always know when your next payment is due. Tap to Apply Promos: Love a good promo? Quickly add them to your bag with the tap of a button. We’d love to hear your feedback - email us at email@example.com anytime. We’re working on some exciting new features, so stay tuned for the next update!
Version 4.4.0 released on May 11, 2017
Save For Later: Not ready to take the plunge on that top but want to checkout with the rest of your items? No problem. Swipe left on the product in your bag, tap “Save For Later” and voilà: it’s moved to your saved items. Everything you’ve saved will be ready and waiting to join your wardrobe when the time is right. Forgot Password: Forgot your password? We’ve got your back. In just a few simple steps, you can reset your password and login, all through the app. Order History: We’ve expanded order history details to help you keep tabs on your orders. Order tracking isn’t in the app yet but we promise that’s coming in a future release. Deleting Payment and Shipping Info: Planning a big move? Need to replace your credit card? Now in the app you can delete old info to make room for new shipping and payment info. That’s all for now -- but we’re rolling out new updates all the time based on what you, the customer, wants. If you have ideas on what you want to see next, tell us by emailing firstname.lastname@example.org.
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You asked for a faster, easier way to shop Old Navy on your phone and we delivered. Our all-new and improved Old Navy app is a #musthave for shoppers on-the-go. • Discover: Explore our entire assortment, from covetable new arrivals to year-round classics across all departments. • Find: Rockstar obsessed? Searching for a particular color? Find your next wardrobe must-have with our search and filter tools. • Buy: Our updated, mobile-friendly checkout process lets you add faves to your bag and check out in seconds. • Save: Easily find and apply our best offers and promos on the app. Access and redeem Rewards, Super Cash, and more with just a few taps. • Manage: Hey, Old Navy cardholders! It’s never been easier for you to manage your Gap Inc. credit cards. Check your balance, track Rewards and points, and pay your bill in our app’s Wallet section. • Know: No more FOMO. Stay in the loop with instant alerts about offers and big sales. Download our shiny new app and see for yourself. Your feedback is important to us. Tell us what you want to see in the app by emailing us at email@example.com. And stay tuned for new features on the way!
Old Navy Ranking History | Shopping
Old Navy daily app ranking in Shopping category for the last 30 days.
Old Navy Worldwide Rankings | Shopping
Old Navy rankings per country in Shopping category.
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This guest post comes from another content collaboration with Leanplum, mobile marketing platform. If you’re struggling to get more app users, this article is for you. Learn how to boost your app downloads effectively for free with these 5 tactics. Read the entire post on Leanplum’s blog. If you’re reading this post, it probably means that you are about to launch a new mobile app — maybe your first one? It could also mean that …