This week, we’re happy to host a guest post from Liza, Сontent Marketing Manager at SplitMetrics, an app A/B testing tool helping users to increase app conversions. Discover this step-by-step guide of a never-failing A/B testing strategy! Store metadata refinement is the first thing that comes to mind of mobile publishers once they hear about App Store Optimization (ASO). For sure, keywords, app name, subtitles, etc. are extremely important for app’s discoverability in the stores. …
United States / US English
Pediatric Quick Reference
Children's National Medical Center,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Medical||2.0||October 25, 2013||0.0|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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You can improve it by adding a few relevant keywords. Check out our Keywords Tool to find the best keywords for your app.
- ● App Description
Your app description seems to be too short.
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It's only 589 characters. We strongly recommend writing at least 1.000 characters. Use content that makes your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, be sure to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 2.0 released on October 25, 2013
Improved navigation, PALS
Version 1.0 released on November 28, 2012
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This app allows users to dose pediatric emergency medicines and equipment to patient weight or age, organized by clinical situation or alphabetical list. This was designed by a multi-disciplinary team of emergency physicians, critical care physicians, transport team members, pharmacists, and paramedics affiliated with Children's National Health System. The app also contains vital signs and PALS algorithms. The original release won the Blue Aster award and was an adaptation of the popular "blue card" that was disseminated in the DC metropolitan area for years before mobile health.
Pediatric Quick Reference Ranking History | Medical
Pediatric Quick Reference daily app ranking in Medical category for the last 30 days.
Pediatric Quick Reference Worldwide Rankings | Medical
Pediatric Quick Reference rankings per country in Medical category.
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This is our second Interview from our ASO expert Benjamin, from Growfirst. Learn more about Benjamin and get insights on his app marketing experience with the German market. 1. Tell us a bit about yourself and your company? My name is Benjamin, I’m 25 and together with my partner Johannes von Cramon and the app agency Next Munich I started “Growfirst” in early 2016. It’s basically a mobile marketing consultancy/agency with a strong focus on …