This week, Laurie Galazzo, our Inbound Marketing Manager, has answered the questions of Artyom Dogtiev from BusinessofApps. Here’s a preview of the interview. Read the full discussion right here. App Store Optimization (ASO) has become one of the major app marketing techniques. ASO is what drives native traffic for mobile apps on both iTunes App Store and Google Play. It’s equally important for a small indie app developer and a big app company powerhouse to …
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RouteMatch Software, Inc.,
|Store||Category||Version||Last Update||Avg. ratings|
|Apple||Navigation||1.2||September 03, 2015||2.43|
ASO Score & Checklist
- ● App Name
Your app name is too short.
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Titles weight a lot in the App Store algorithm. Try to add your strongest keywords in your title. This will increase your app discoverability. Use our Keywords Tool to find the best keywords for your app.
- ● App Description
The length of your description looks great.
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You have 1301 characters. Don’t forget to add important and relevant keywords in your description to improve your iTunes app page and optimize your SEO.
- ● Screenshots
You could add some screenshots.
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It is recommended to use all 5 available slots and to use optimized screen dimensions for each device. Make sure to include some text to describe your app on each screenshot. Don’t forget showcase your best features on the first two screenshots as they will be displayed in the Search Results on the App Store.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 1.2 released on September 03, 2015
The status bar no longer lays over the application.
Version 1.1 released on April 14, 2015
Fixed the "Locate Me" function for iPhone 6
Version 1.0 released on January 06, 2015
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Taking public transit? Download this free, convenient app to get real-time or scheduled next bus arrival times through your iPhone or iPad. New features: - iPhone 5.0 and 6.0 Support - Faster - Enhanced real-time support The RouteShout app helps you be on time and prepare for changes - anytime, anywhere. With RouteShout, you can know of bus delays and remove the uncertainty from taking public transit. Get to work, to your class, or that important appointment. It's the handy, free app for locals, students, tourists and other public transit riders. Just select your agency and route, and off you go. With RouteShout, you can: • Know when your bus is on its way. • Cut down your wait time. • Stay alerted of bus schedule or route changes, service disruptions or traffic delays. • Plan your journey and connections. • View bus routes and stops. • Choose and save your favorite stops. Try it today. If you like it, don’t forget to write a review- and tell your friends. Note: You may have limited access if data is not supplied to RouteShout from your local transit system. Data is provided by your local transit system. Application is subject to the quality of data provided to the Application. The Application is provided by RouteMatch Software, Inc.
RouteShout Ranking History | Navigation
RouteShout daily app ranking in Navigation category for the last 30 days.
RouteShout Worldwide Rankings | Navigation
RouteShout rankings per country in Navigation category.
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This new guest post is brought to us by Kanika Upadhyay, Head of Ad Quality at Bidstalk (now part of AppLift). In this post, Kanika describes 3 AdTech misadventures that she has experienced and shares their learnings. Over my 6 years in adtech, I have come across various functions and operations which always bask in the glory of how their product and engineering life cycles have evolved. I have met various vendors, all of them …