Our ASO Expert, Laurie Galazzo, was interviewed by RaiseMetrics, A/B testing platform provider. Get a glimpse of her answers below. Read the full discussion on RaiseMetrics blog. Why do you think ASO has become such an important aspect of app marketing over the last few years? App Store Optimization (ASO) has become increasingly popular over the last few years, as the amount of mobile apps have kept increasing phenomenally on the stores. Indeed, with over …
Keywords Analysis & Comparison
Search Popularity, Competition, KEI, Rank, Growth
Keywords Ranking History
Keywords performance analysis Analyze keywords in-depth to understand their performance.
Get the Search Volume estimation for any keyword and discover which keywords are the most popular. We provide the exact Apple Search Popularity for US keywords.
With the total number of app results and the Competition indicator, discover how competitive a keyword is.
Refer to the KEI (Keywords Efficiency Index) to find high Volume and low Competition keywords. Try to target the highest KEIs possible.
Get your app's ranking on any keyword and its progression over time.
Use the " Details " button to get more insights on a specific keyword such as the web volume; the language frequency and App Store hints. Get also the results of the search in real-time.
Create multiple Keywords Lists to facilitate your work. You can also sort each column by increasing or decreasing order.
You can Export to Excel your Keywords Analysis table.
Competition analysis Compare your app’s keywords rankings with your competitors.
Use our Competition Analysis table to compare your app’s followed keywords’ rankings with your competition.
Use the History button to check your app’s keywords rankings vs your competitors on the same graph for the past 90 days.
Compare each ASO element of your app with your competitors on one single page (app icon, title, description, keywords,etc.). Follow your competitors' performance in time and track their evolution.Learn more
Keyword position An easier view to represent your tracked keywords.
The Keywords Position feature displays your followed keywords on a 4-quadrant graph to facilitate your lecture.
The Volume is on the Y-axis and the Competition on the X-axis.
Try aiming for keywords located in the top-left quadrant (high Volume and low Competition) or as close as possible.
Optimize title & keywords Easily simulate keywords combinations.
Create various keywords combinations for your app name and iTunes Connect Keywords field (iOS) or short/long description (Android) thanks to our character counter.
Tick the keywords you’d like to use and check their global KEI.
Copy to your clipboard once you’re satisfied and paste it directly in your iTunes Connect account or Google Developer Console.
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Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
According to a new survey conducted by the French startup Stardust, 50% of the apps published on the App Store and the Google Play can be considered as ‘living dead apps’. Zombies turned out to be extremely popular in Hollywood. From the drama to the comedy, it’s like every single genre has to be zombified at some point. Over the last few years, apps turned to be an extremely profitable business for some companies, but …
App marketing experts trust AppTweak
AppTweak is super easy to use and their interface is full of helpful tips. It definitely helped me get a clearer overview of all the ASO projects I managed when I started out—it’s a must-use for developers looking for a simple ASO management tool.Co-Founder at TranslateLab