It is hard for developers to know which OS (Operating System) to choose when developing an app. Usually, they hesitate between Android or iOS systems. Some people tend to think that an app will be more spread on Android as it is leading the market. Nevertheless, many key factors have to be taken into account to make the best decision. Throughout this article, we are going to explore several important points to consider when choosing …
Keywords Analysis & Comparison
Search Popularity, Competition, KEI, Rank, Growth
Keywords Ranking History
Keywords performance analysis Analyze keywords in-depth to understand their performance.
Get the Search Volume estimation for any keyword and discover which keywords are the most popular. We provide the exact Apple Search Popularity for English US, UK, AUS and NZ keywords! We will add more countries and languages as soon as Apple expands Search Ads to other regions.
With the total number of app results and the Competition indicator, discover how competitive a keyword is.
Refer to the KEI (Keywords Efficiency Index) to find high Volume and low Competition keywords. Try to target the highest KEIs possible.
Get your app's ranking on any keyword and its progression over time.
Use the " Top 10 " button to get more insights on a specific keyword such as the web volume; the language frequency and App Store hints. Get also the results of the Top 10 (and Top 30) search results in real-time.
Create multiple Keywords Lists to facilitate your work. You can also sort each column by increasing or decreasing order.
You can Export to Excel your Keywords Analysis table.
Competition analysis Compare your app’s keywords rankings with your competitors.
Use our Competition Analysis table to compare your app’s followed keywords’ rankings with your competition.
Use the History button to check your app’s keywords rankings vs your competitors on the same graph for the past 90 days.
Compare each ASO element of your app with your competitors on one single page (app icon, title, description, keywords,etc.). Follow your competitors' performance in time and track their evolution.Learn more
Keyword position An easier view to represent your tracked keywords.
The Keywords Position feature displays your followed keywords on a 4-quadrant graph to facilitate your lecture.
The Volume is on the Y-axis and the Competition on the X-axis.
Try aiming for keywords located in the top-left quadrant (high Volume and low Competition) or as close as possible.
Optimize title & keywords Easily simulate keywords combinations.
Create various keywords combinations for your app name and iTunes Connect Keywords field (iOS) or short/long description (Android) thanks to our character counter.
Tick the keywords you’d like to use and check their global KEI.
Copy to your clipboard once you’re satisfied and paste it directly in your iTunes Connect account or Google Developer Console.
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This week, we’re happy to collaborate once again with Steve Young from AppMasters.co. 2015 has been an intense year for the app industry: new products, new improvements and major enhancements have surfaced. Apple and Google, the two dominant players, have both released considerable developments. What impact will these changes have on App Store Optimization (ASO)? Find below 7 key ASO takeaways from 2015. Read the entire post on AppMasters blog. Looking back at 2015, can …
App marketing experts trust AppTweak
Using AppTweak’s extensive keyword research features, we performed a title/keywords optimization for one of our clients, who had a paid app. After the update, this client’s impression volume increased by about 200% day over day, and their sales have been setting records with each new week since the change.CEO at Incipia