Ad Agent
AI built to grow one thing in Apple Ads: your revenue
Scale smarter with Ad Agent—your AI strategist for better performance, ROAS, and overall app success.
Your AI strategist for Apple Ads
Built on the largest database in the App Store industry, our Ad Agent is your on-demand strategist that connects to your campaign data in AppTweak to accelerate your app’s growth—all powered by Atlas AI, AppTweak’s AI intelligence layer.
Reimagine
Apple Ads growth
Improve ROAS
Uncover opportunities
Save hours
Scale profitability
Drive better ROAS with Ad Agent
Get strategic recommendations and expert guidance—all specific to your ASO and Apple Ads performance.
Campaign audits
Understand performance instantly
Forget the spreadsheet chaos—Ad Agent turns hours of manual analysis into instant clarity. Get insights from your real Apple Ads data and organic rankings to reveal synergies that fuel real growth.
Ad Agent
Strategic recommendations
Know exactly what to do next
Bye guesswork. Ad Agent delivers step-by-step, confidence-rated suggestions in AppTweak, from lowering CPI to finding new keyword opportunities, all specific to your campaigns and ASO performance.
Ad Agent
Exclusive expertise
Expand your Apple Ads knowledge
AppTweak is an official Apple Ads Partner—and we’ve trained Ad Agent with years of managed services expertise.
Ad Agent shows its reasoning process so you can understand how it reached each recommendation. This means you’ll build Apple Ads expertise with every campaign.
Ad Agent
Make your next campaign your smartest yet
See how Ad Agent helps you optimize Apple Ads faster, with insights no other tool puts at your fingertips.
What sets Ad Agent apart from all other agents
Ad Agent goes beyond generic AI to craft strategic recommendations specific to your campaigns.
Connects to your campaigns
Ad Agent securely connects to your Apple Ads campaigns within AppTweak to provide insights tailored to your specific campaign strategy.
Largest dataset
Powered by 500M+ data points from 10+ years of App Store performance data across 100+ countries—Ad Agent runs on the most robust dataset in the industry.
App Store Intelligence
Trained on AppTweak’s proprietary models, the AI behind Ad Agent models how the App Store behaves to provide strategies that work.
Unified ASO & Apple Ads intel
Built into AppTweak’s unified data architecture, Ad Agent accesses both your paid performance and organic keyword rankings to uncover opportunities you won’t find anywhere else.
Designed for accuracy
Doesn’t summarize or hallucinate, instead Ad Agent reasons using context engineering to ensure every answer is grounded in your campaign reality.
Built by an Apple Ads Partner
Developed by an official Apple Ads Partner. Ad Agent is built on real-world expertise from managing millions in ad spend and educating clients.
Transparent reasoning
Shows its stream of thinking—what sources it analyzed, which metrics it used, and how it reached each conclusion so you can verify and learn from each answer.
Integrated into AppTweak
Connects directly to AppTweak to analyze actual performance metrics from the last 30 days to provide precise insights right where you work.
Complete privacy, compliance and security
Your campaign data is protected by enterprise-grade security and compliance with GDPR and ISO 27001 standards. Ad Agent only accesses the data you choose to share to answer a specific question—and your data is never used to train AI models or shared with other users.
GDPR Compliant
ISO 27001 Certified
PCI DSS Compliant
Frequently asked questions
Here we answer the most frequently asked questions about Ad Agent.
How is AppTweak’s Ad Agent different from other AI tools?
AppTweak’s Ad Agent for Apple Ads has three key advantages:
- Utilizes your real campaign data
Unlike AI tools designed for market research, Ad Agent connects directly to your Apple Ads campaign performance for analysis.
- Accessible within AppTweak
Ad Agent is integrated directly within AppTweak’s platform, it can access both your ASO and Apple ads data. This way, you can access the agent where you work for seamless interactions.
- Rich app store context, not generic AI
Ad Agent is powered by Atlas AI, AppTweak’s intelligence layer built on proprietary models trained on 10+ years of app store performance data. That’s over 500 million datapoints, the most robust dataset in the app marketing industry.
In addition to having the largest database, Atlas AI has been fed exclusive AppTweak expertise that comes from AppTweak’s decade’s worth of managed services for ASO and Apple Ads.
Therefore, Atlas AI allows Ad Agent to model how the App Store behaves to provide the most strategic insights for your app’s growth.
How does Ad Agent work?
Ad Agent combines Apple Ads expertise with your real campaign data. It builds a context layer using all relevant data such as your campaign details, performance metrics, ranked keywords, and more. This context engineering ensures Atlas AI Agents find the correct information and optimally-formatted instructions for precise, strategic responses grounded in your real performance.
Then, it applies best practices from AppTweak’s robust knowledge as an official Apple Ads partner and our insights from years of experience to produce next steps. The Agent shows its reasoning process transparently, including which metrics it used and how it reached each conclusion
How do I get access to Ad Agent?
Ad Agent is available in AppTweak’s Manage and Enterprise plans. Begin your free trial with AppTweak today to explore. This free trial offer is provided by AppTweak and relates only to our services. Note that you must still pay to run all campaigns within Apple.
Can I access Ad Agent if I don’t have access to AppTweak?
If you don’t have access to AppTweak, you can start for free when you spend under $25,000 and access the agent within Campaign Manager. However, outside of AppTweak, you will not be able to access this agent. Note that this offer is provided by AppTweak and relates to our service only. You will still need to pay to run all campaigns within Apple Ads.
Do I need to be tech savvy to use Ad Agent?
No, Ad Agent was built to be easy-to-use and conversational. Simply ask questions in plain English like “Why is my CPI increasing?” or “Which keywords should I pause?” Ad Agent handles the technical complexity behind the scenes, analyzing your campaign data and explaining insights in clear, actionable language. No data science background required.
How does Ad Agent approach app store optimization?
AppTweak’s Ad Agent bridges your Apple Ads and ASO data to maximize both paid and organic performance. It identifies keywords where you rank organically but aren’t yet targeting with paid campaigns, surfaces search terms driving conversions in Apple Ads that should inform your ASO strategy, and recommends where to allocate budget based on your organic.
Why does Ad Agent need my data and how does it use it?
Ad Agent exists within the AppTweak platform and will only access data on the apps you follow and the data you’ve provided access to—such as your Apple Ads campaign data, ASO data, and app performance metrics. When you ask a question, the AI requests only the specific information needed to answer. All data remains in the EU.
Your data stays yours and AppTweak will never use it to train AI models. Your data is never shared with other users or sold to third parties. AppTweak is fully compliant with GDPR and ISO 27001, ensuring enterprise-grade security and privacy protection. You can read our Privacy Policy for complete details.
