AI Agents for ASO and Apple Ads

Scale app store revenue like a team 3x your size

Turn app store performance data into clear steps that grow ROAS with our always‑on app marketing AI agents.

Go from data to rich insights in seconds

Save 10+ hours per week

Offload deep‑dive ASO, Apple Ads, reviews, and reporting analysis to AI agents, so your team can focus on strategy instead of spreadsheets.

What are the biggest keyword gaps in my U.S. metadata?
Analyzing keyword performance & competitors...
What is the impact of increasing my Apple Ads budget by 15%?
Analyzing Apple Ads campaign data...

Drive more revenue from the same budget

Leverage AI Agents to pinpoint the optimizations across ASO and Apple Ads that turn existing spend into more installs and revenue.

Handle 3x more campaigns & markets

Let AI Agents monitor performance, surface issues, and highlight where to act, so your team can take on more campaigns, markets, and opportunities without adding headcount.

What is the impact of my latest ASO update?
Analyzing and summarizing insights...

The quality of Ad Agent’s responses is very different from what you get when chatting with other AI models like ChatGPT, Gemini, and others. It’s tied to our actual Apple Ads performance and is genuinely useful.

Ieva Navickaite | Senior Paid Search Analyst at THE FORK

Meet your app store intelligence partners

AdAgentIcon

Ad Agent

Scale Apple Ads profitably

Let Ad Agent analyze your Apple Ads performance and recommend smarter bids, budgets, and optimizations so you can scale ROAS.

ASOAgentLogo

ASO Agent

Boost app keyword performance

Use ASO Agent to audit your metadata, spot missed keyword opportunities, and generate stronger keyword sets that grow organic visibility faster.

RportAgent

Reporting Agent

Build dashboards in minutes

Reporting Agent will build stakeholder-ready dashboards and explain what’s driving performance so your team can act fast with confidence.

RMAgentIcon

Reviews Agent

Analyze app reviews at scale

Chat and watch as Reviews Agent turns thousands of app reviews into clear themes, priorities, and action items to improve ratings and retention.

Built on the most trustworthy AI in the industry

Connects to your real data

Each agent securely connects to your AppTweak data to provide insights tailored to your campaigns, keywords, reviews, and performance metrics.

Largest dataset

Powered by 500M+ data points from 10+ years of App Store performance data across 100+ countries. Our AI Agents run on the most robust dataset in the industry.

App Store Intelligence

Trained on AppTweak’s proprietary models, the AI behind our agents model how the app stores behave to provide strategies that work.

Designed for accuracy

Every agent reasons over verified data sources, eliminating hallucinations and grounding recommendations in your real performance.

Transparent reasoning

See what data was analyzed, which metrics were used, and how conclusions were reached so you can verify and trust every answer.

Fully integrated into AppTweak

Agents work directly inside AppTweak, delivering insights within the workflows your team already uses.

Privacy-first architecture

AppTweak keeps your data secure in its own infrastructure, isolates accounts, and never uses it for AI model training.

Powered by Atlas AI

Built on AppTweak’s Atlas AI intelligence layer, trained on 10+ years of app store data and unified ASO + Apple Ads context.​

Complete privacy, compliance and security

Your campaign data is protected by enterprise-grade security and compliance with GDPR and ISO 27001 standards. AI Agents only accesses the data you choose to share to answer a specific question—and your data is never used to train AI models or shared with other users.

GDPR Compliant

ISO 27001 Certified

PCI DSS Compliant

Start scaling with AppTweak Agents

Connect your data and let intelligent agents guide every optimization.

Frequently asked questions

Below we answer the most common questions about AppTweak AI Agents.

AppTweak AI Agents are specialized agents built for app store marketing—everything from ASO to Apple Ads. Each agent focuses on a defined function such as improving Apple Ads performance, optimizing app store metadata, analyzing user reviews, or generating performance dashboards.

AppTweak AI Agents currently include:

– Ad Agent for Apple Ads optimization

– ASO Agent for organic keyword and metadata optimization

– Reviews Agent for app review analysis

– Reporting Agent for performance dashboards and insights

AppTweak AI Agents are built on Atlas AI, a dedicated app store intelligence layer, not a generic large language model. Most AI features in marketing tools are LLM overlays added to existing dashboards. In contrast, AppTweak’s Atlas AI has been trained specifically on app store data.

Atlas AI was purpose-built for app store marketing and is trained on:

– 10+ years of app store intelligence

– 6M apps and 17M keywords

– Real historical trends, seasonality patterns, and category dynamics

– Unified ASO and Apple Ads data architecture

This means AI Agents reason over:

– Your real campaign and keyword data

– Live app store signals

– Verified competitive intelligence

The result is analysis grounded in app store context, not generalized advice.

AppTweak AI Agents are purpose-built for app store intelligence, while ChatGPT is a general-purpose AI model. ChatGPT generates responses based on broad training data but does not have access to your specific app data, Apple Ads account structure, or category-level app store dynamics.

AppTweak AI Agents operate within a dedicated app store intelligence environment:

Live, connected context
They reason directly over your Apple Ads campaigns, keyword rankings, reviews, and dashboards inside AppTweak, not generic web content or manually uploaded files.

Trained on app store data, not just language
They run on Atlas AI, trained on 10+ years of app store data, category behavior, and ASO and Apple Ads synergies, enabling them to understand how the app stores actually function.

Goal-specific agents, not a single chat interface
Each agent is optimized for a specific marketing function, such as improving Apple Ads performance, optimizing metadata, analyzing reviews, or building dashboards from prompts.

Transparent, data-backed reasoning
Every response is grounded in app store context, with clear explanations of which data was used and why certain actions are suggested.

In short: ChatGPT provides generalized suggestions. AppTweak AI Agents help you run app store marketing by analyzing your real app store data, surfacing priorities, and turning complexity into structured, decision-ready outputs.

AppTweak AI Agents combine your performance data with structured app store intelligence to analyze what is happening, explain why it is happening, and determine the next best actions in a transparent way with reasoning you can see.
The process follows three steps:

1. Context engineering
The agent identifies the exact data required to answer your question or complete a task, such as Apple Ads metrics, keyword rankings, review sentiment, or existing dashboards, and retrieves only that information.

2. Verified data reasoning
The agent analyzes the connected data sources inside AppTweak. It compares trends, identifies patterns, and checks consistency across datasets. It does not invent numbers or rely on assumptions.

3. Structured, actionable results
Based on this analysis, the agent delivers clear outputs you can act on, including:
– Explanations of performance changes
– Prioritized issues and opportunities
– Concrete suggestions, such as adjusting bids or updating metadata
– In some cases, ready-to-use assets like dashboards or draft metadata

AppTweak AI Agents improve app store performance by turning ASO, Apple Ads, review, and reporting data into clear, prioritized actions. Instead of manually exporting spreadsheets and reacting late to issues, the agents continuously analyze performance and surface what matters most across paid and organic growth.

AppTweak AI Agents improve performance in four key ways:

1. Improving Apple Ads efficiency
Ad Agent analyzes keywords, search terms, match types, and markets to identify rising costs, saturated budgets, and opportunities to improve bids, structure, and ROAS.
2. Increasing organic visibility
ASO Agent evaluates keyword rankings, metadata, and competitors to highlight visibility gaps, missed keyword opportunities, and stronger metadata options aligned with real search behavior.
3. Turning reviews into actionable insights
Reviews Agent detects recurring bugs, feature requests, and sentiment shifts to help protect ratings, improve retention, and inform product and marketing decisions.
4. Accelerating reporting and alignment
Reporting Agent builds dashboards from prompts and explains performance changes across ASO and Apple Ads, helping teams move from data to decisions faster.
The result: teams can manage more campaigns, markets, and decisions with the same headcount while improving rankings, efficiency, and ROAS.

Yes. AppTweak AI Agents are designed to operate only on verified data within the AppTweak platform, reducing the risk of hallucinations or fabricated insights. Unlike generic AI tools that generate plausible but unverified outputs, AppTweak AI Agents are constrained to connected app store and Apple Ads data sources.

Each agent:
– Accesses only the specific data required to answer your request
– Analyzes campaign metrics, keyword rankings, reviews, or dashboards directly inside AppTweak
– Explains the reasoning behind its conclusions
– Does not rely on assumptions

AI Agents provide analysis and structured recommendations, but they do not automatically change bids, update metadata, or modify campaigns. Humans remain in control of execution and final decisions.

All data remains isolated within your account and is processed in compliance with GDPR and ISO 27001 security standards.

AppTweak AI Agents are available inside the AppTweak platform and are tied to specific products and plans.

Ad Agent
Available for Manage & Enterprise Campaign Manager plans.

ASO Agent 
Available for Enterprise ASO Intelligence plans.

Reviews Agent
Available for Enterprise App Review Manager plans.

Reporting Agent
Available for all ASO Intelligence plans.

AppTweak’s AI Agents exist within the AppTweak platform and will only access data on the apps you follow and the data you’ve provided access to such as your Apple Ads campaign data, ASO data, and app performance metrics. When you ask a question, the AI requests only the specific information needed to answer. All data remains in the EU.

 

Your data stays yours and AppTweak will never use it to train AI models. Your data is never shared with other users or sold to third parties. AppTweak is fully compliant with GDPR and ISO 27001, ensuring enterprise-grade security and privacy protection. You can read our Privacy Policy for complete details.

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app store marketing, aso