This week, we’re happy to host a guest post from Liza, Сontent Marketing Manager at SplitMetrics, an app A/B testing tool helping users to increase app conversions. Discover this step-by-step guide of a never-failing A/B testing strategy! Store metadata refinement is the first thing that comes to mind of mobile publishers once they hear about App Store Optimization (ASO). For sure, keywords, app name, subtitles, etc. are extremely important for app’s discoverability in the stores. …
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|Store||Category||Version||Last Update||Avg. ratings|
|Android||Social||77.0||March 02, 2017||4.0|
ASO Score & Checklist
- ● App Name
You app name is quite long enough.
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Make sure you have added relevant and strong keywords to optimize your discoverability. Check out our Keywords Analysis to find the best keywords for your app
- ● App Description
Your app description seems to be too short.
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It's only 701 characters. We strongly recommend writing at least 1.000 characters. Use content that will make your app unique (features description, characteristics, how to use your app, ...). Your description needs to convince people to download your app. Also, descriptions on Google Play are taken into account by the algorithm so it is important to add relevant and important keywords in your copy. Use our Keywords Analysis to find the best keywords for your app description.
- ● Screenshots
Ok, that's perfect.
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Ok, that's perfect. You have 5 screenshots. We hope that users can see all your incredible app features. Be sure that your first screenshots showcase your best features.
- ● Versions
Your last version was released more than 3 months ago. Update your app with new features and/or some bug fixing.
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Version 77.0 released on March 02, 2017
Mentions v77 also includes improvements for speed and reliability. As other new features become available, we’ll highlight those for you in the app.
Version 73.0 released on January 04, 2017
Version 4.4.1 released on August 04, 2016
Version 4.4 released on July 23, 2016
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Facebook Mentions is currently only available to verified public figures. To gain access to Mentions, visit http://facebook.com/mentions.
Mentions is a better way for actors, musicians, journalists and other influencers to stay in touch with their followers and the people and things they care about on Facebook.
• Go Live - Tell your story as it happens with live video.
• Talk with Followers - See what people are saying about you and the topics you’re interested in.
• Stay in the Loop - Get posts from the people you follow and see trending stories in one place.
• Start a Conversation - Share updates, photos, videos and more with your followers, directly from your phone.
Facebook Mentions Ranking History | Social
Facebook Mentions daily app ranking in Social category for the last 30 days.
Facebook Mentions Worldwide Rankings | Social
Facebook Mentions rankings per country in Social category.
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App Keyword Tool
Use AppTweak Keyword tool to audit, optimize and monitor your keywords effectively.
Get the latest tips and tricks to improve your ASO Learn all ASO best practices to boost your app on top of the charts and beat your competitors.
This week’s collaboration is with Yalantis, mobile application development company. In this article, find 4 effective ways to improve your app title in order to maximize your app store visibility. Read the entire post on Yalantis blog. Having a great app is only the beginning of your app developer or marketer road to success. There’s a lot to do in order to achieve your goals. Building a powerful marketing strategy is a crucial step in …